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Originally launched in 2011, preceded the ‘trend’ of aero bikes in the peloton. The biggest breakthrough for our REACTO was the launch of version II in 2013, in line with the launch of TEAM LAMPRE MERIDA. The REACTO II was a purebred aero bike particularly aimed at sprinters and breakaway riders.
Thanks to utilising many details we’ve originally developed for our TT-bike WARP TT, the aero-performance was absolutely state of the art. The REACTO II had the 2nd best aero-values at the largest aero-bike wind tunnel test in 2014, initiated by German TOUR-magazine. It also impressed with great head tube stiffness and amazing power transfer.
For the model year 2018, we are introducing the all NEW REACTO III - the lightest, fastest and most comfortable aero road bike in MERIDA’s history. Our development focus was very broad with the intention to improve aerodynamics even further, make the frame lighter without loosing stiffness, offer a disc brake option and besides all this keep the bike easy to maintain and service.
About MERIDA INDUSTRY CO., Ltd.
Founded in 1972 in Changhua, Taiwan, MERIDA has grown into one of the world’s leading brands for premium bicycles. In 2024, MERIDA ranked 13th on Interbrand’s “Best Taiwan Global Brands” list, with a brand value of USD 460 million. Its product range covers recreation, commuting, competition, and electric-assisted riding. In 2024, consolidated revenue reached NT$29.6 billion, with complete bike exports accounting for nearly a quarter of Taiwan’s total output. Since launching its own brand in 1988, MERIDA has built long-term global recognition. In 2003, it co-founded the A-Team alliance to elevate Taiwan’s bike industry. MERIDA has also been the long-time sponsor of elite WorldTour cycling teams, achieving multiple Grand Tour wins. Its award-winning bikes have received honors from international design and innovation institutions. Guided by the “MORE BIKE” brand spirit and symbolized by its green mountain logo, MERIDA promotes active, low-carbon living through high-quality bicycles.
Over 50 years ago, Taiwan-made bicycles were often seen as low quality, with U.S. shops even refusing to service them. During a business trip to the U.S., MERIDA’s founder, Mr. Ike Tseng, witnessed this firsthand. Determined to restore confidence in Taiwan's manufacturing, he founded MERIDA in 1972 with a focus on engineering precision and quality craftsmanship. Initially an OEM producer, MERIDA launched its own brand in 1988 and gained success in Europe. From 2000, it began sponsoring elite athletes, forming its MTB team in 2003 and later entering WorldTour road racing. That same year, MERIDA and Giant jointly initiated the A-Team alliance to strengthen Taiwan’s bicycle supply chain. MERIDA embraced e-bikes early, producing its first in 1995. In 2024, e-bikes accounted for 42% of Taiwan’s exports. That year, MERIDA was also named Taiwan’s 13th Best Global Brand. Today, MERIDA continues to drive innovation, blending German-Taiwan R&D to deliver bikes trusted by riders worldwide.
Contact info
Tel:04-8526171#162
Fax:04-8527881
Email:eunice@merida.com.tw
Tel:04-8526171#162
Fax:04-8527881
Email:eunice@merida.com.tw
Tel:04-8526171#161
Email:cashyang@merida.com.tw
Tel:04-8526171#162
Email:eunice@merida.com.tw
Tel:04-8526171#161
Fax:04-8527881
Email:cashyang@merida.com.tw