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UNTAMED EVOLUTION & a new trend
It's all about catering for the diverging demands of modern mountain bikers that's tricky. Especially for enduro mountain bikes design, some folks may want outright speed, some others maybe value agility far more, etc. Traditionally, an enduro bike just cannot fit all kinds of riders & compromise on the overall performances are always there.
But thanks to its special AGILOMETER Sizing system & FAST suspension kinematic, Merida's new ONE-SIXTY, a 170mm-suspension-travel enduro BIKE OF THE YEAR 2023 winner, now unchains the compromises by offering more sizes really fit & up to your own choice. As praised below by experts from their test reports, ONE-SIXTY features with the characteristics and excellent performances you’ll ever need --
+ perfectly proportioned
+ plenty of scope to size up or down to suit handling preferences
+ supple & comfortable suspension
+ well-balanced handling, especially on steep and fast terrain
+ composed and efficient climber
About MERIDA INDUSTRY CO., Ltd.
Founded in 1972 in Changhua, Taiwan, MERIDA has grown into one of the world’s leading brands for premium bicycles. In 2024, MERIDA ranked 13th on Interbrand’s “Best Taiwan Global Brands” list, with a brand value of USD 460 million. Its product range covers recreation, commuting, competition, and electric-assisted riding. In 2024, consolidated revenue reached NT$29.6 billion, with complete bike exports accounting for nearly a quarter of Taiwan’s total output. Since launching its own brand in 1988, MERIDA has built long-term global recognition. In 2003, it co-founded the A-Team alliance to elevate Taiwan’s bike industry. MERIDA has also been the long-time sponsor of elite WorldTour cycling teams, achieving multiple Grand Tour wins. Its award-winning bikes have received honors from international design and innovation institutions. Guided by the “MORE BIKE” brand spirit and symbolized by its green mountain logo, MERIDA promotes active, low-carbon living through high-quality bicycles.
Over 50 years ago, Taiwan-made bicycles were often seen as low quality, with U.S. shops even refusing to service them. During a business trip to the U.S., MERIDA’s founder, Mr. Ike Tseng, witnessed this firsthand. Determined to restore confidence in Taiwan's manufacturing, he founded MERIDA in 1972 with a focus on engineering precision and quality craftsmanship. Initially an OEM producer, MERIDA launched its own brand in 1988 and gained success in Europe. From 2000, it began sponsoring elite athletes, forming its MTB team in 2003 and later entering WorldTour road racing. That same year, MERIDA and Giant jointly initiated the A-Team alliance to strengthen Taiwan’s bicycle supply chain. MERIDA embraced e-bikes early, producing its first in 1995. In 2024, e-bikes accounted for 42% of Taiwan’s exports. That year, MERIDA was also named Taiwan’s 13th Best Global Brand. Today, MERIDA continues to drive innovation, blending German-Taiwan R&D to deliver bikes trusted by riders worldwide.
Contact info
Tel:04-8526171#162
Fax:04-8527881
Email:eunice@merida.com.tw
Tel:04-8526171#162
Fax:04-8527881
Email:eunice@merida.com.tw
Tel:04-8526171#161
Email:cashyang@merida.com.tw
Tel:04-8526171#162
Email:eunice@merida.com.tw
Tel:04-8526171#161
Fax:04-8527881
Email:cashyang@merida.com.tw