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eONE -SIXTY: The playful Enduro bike with built in shuttle service.
Enduro bikes are first and foremost capable and fun bikes with lots of reserves for when the going gets rough – with climbing abilities
but not focussing on that. Our clever engineers have taken the brand new ONE-SIXTY and added a built in shuttle service: the
eONE-SIXTY! This 160/160mm Enduro full suspension with its all-aluminium frame delivers all the latest features like complete internal cable routing with ‘Smart Entry’ cable access. Due to 650b+ tyres, Boost Standard wheels, Shimano E8000 STePS motor and fun focussed agile and playful geometry (reach for a M frame is 440mm) our eONE-SIXTY is a thoroughbred enduro and scores as highly as the non-powered ONE-SIXTY when it comes to trail fun. Now the question is: – order a shuttle or simply pedal to the top?
About MERIDA INDUSTRY CO., Ltd.
Founded in 1972 by Mr. Ike Tseng, Merida is a reliable supplier for high-end bikes & e-bikes in the global market. With an annual turnover of NT$20 billion in 2023, Merida shares 24% of Taiwan's export of bikes & e-bikes. Cycling racing has been a strong part of MERIDA's DNA for success when we established a strong professional MTB racing team in 2003. This MTB team was so successful by leading the World Cup team ranking 6 times in 10 years. Merida continued to inspire MERIDA fans all over the world since 2013 by switching its focus on a tier 1 professional road cycling team. When Taiwan's bike industry was struggling with relocation issue over the millennium, an industrial alliance A-Team was created by Merida & its main rival in a bid to turn it around. and successfully kept the industry flourish in Taiwan. In 2023, Merida ranks the 12th Best Taiwan Global Brand as judged by Interbrand. Now we can look back with pride at what Merida has achieved in its 50+year history.
It was more than half a century ago in a trip to the United States, when Mr. Ike Tseng, an engineer and businessman from Taiwan, was overwhelmed by an infamous sign stood at the front door of a bike shop saying no repair was for Taiwan-made bicycles because of their awful quality. That sign since triggered Ike’s ambition to focus on the production of high-quality bicycles when he made up his mind to establish Merida in 1972. Ater years of being just a factory behind the OEM business model, in late 1980s Merida started to turn its name into a real bicycle brand that stands for quality, innovation and reliability in the international markets. Eventually it turned out to be a decades-long road for Merida to start from the scratch to become a notable international high-end bicycle brand. Now being a trusted elite brand of bikes and e-bikes in the international markets, Merida is honored by Interbrand as the 12th Best Taiwan Global brands in 2023 with a brand value USD494 million.
Contact info
Tel:04-8526171#162
Fax:04-8527881
Email:eunice@merida.com.tw
Tel:04-8526171#162
Fax:04-8527881
Email:eunice@merida.com.tw
Tel:04-8526171#161
Email:cashyang@merida.com.tw
Tel:04-8526171#162
Email:eunice@merida.com.tw
Tel:04-8526171#161
Fax:04-8527881
Email:cashyang@merida.com.tw