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Sports and Leisure Industry
An Overview of
Taiwan Excellence Products
Trends in Taiwan’s Sports and Leisure Industry
The sports market is booming worldwide. In recent years, Taiwan’s sports and leisure supply chain and fitness center sector have been consistently on the rise. With the 2020 Tokyo Olympics in the offing, Taiwan’s sports and leisure industry is set to reap positive benefits. According to the Taiwan Institute of Economic Research, the output of the sporting goods manufacturing industry displayed double-digit growth of 17.26% from January to February 2019. Notably, at the recent 2018 World Cup, 32 countries used sports equipment from Taiwan. In 2019, Taiwan’s bicycle exports approached the NT$10 billion dollar mark, a new milestone in the sports and leisure industry.

In 2018, Taiwan achieved a total of US$1.94 billion in sporting goods exports, with an annual growth rate of 6.73%. Taiwan’s top three markets are the United States (43.84%), China (11.03%), and Japan (7.21%).
“In 2017, global fitness center memberships reached 174 million, and fitness centers generated revenues of US$87.2 billion worldwide. Total memberships are expected to reach 230 million by 2030.”
- International Health, Racquet & Sportsclub Association (IHRSA)
Made-in-Taiwan Jerseys and Football Cleats Dominate the World Cup
Major international events such as the Olympics and the World Cup and many star athletes use sports equipment that is Made in Taiwan. According to a report by CommonWealth Magazine, Taiwanese companies are the exclusive providers of a wide array of sports equipment, including badminton rackets, bicycles, soccer balls, athletic shoes and protective gear, generating revenues of nearly NT$500 billion.
Taiwan’s World-renowned Bicycle Industry Exports Hit the NT$10 billion Mark
In 2018, the total exports of Taiwan’s bicycle industry reached US$3.23 billion, an increase of 14.7%. From January to September 2019, total exports reached US$2.64 billion, an increase of 11% compared to the same period of the previous year. The main source of growth was high-value electric bicycles. Taiwan exported 234,000 e-bikes during this period, an annual growth rate of 111%. Total export revenues reached US$312 million, close to the NT$10 billion mark, an annual growth rate of 103%.

Europe and North America are the main markets for both e-bikes and conventional bicycles, with the European Union accounting for 50% of total exports, followed by the United States, accounting for 30%.
Global Sports and Leisure Industry Trends
The Global Sports Craze
According to the international survey agency Plunkett Research, total global annual revenues in the sports and leisure related industries is now US$1.5 trillion. The global sports and leisure industry has grown by 5.7% annually since 2005. At this rate, driven by the Tokyo Olympics boom, total revenues of the global sports and leisure industry has a chance of hitting the US$2 trillion mark by 2020.
Four Major Sports Technology Trends
  • Quantitative Data

    Wearable devices such as smart watches and smart bracelets can now provide useful information and statistics, by analyzing data collected from built-in accelerometers, gyroscopes and other sensors.

  • Virtual/Physical Integration

    Virtual/physical integration technology enhances athletic experiences, such accessing online road maps for real-world running, or experiencing 3D rides as an avatar on a bicycle cycling alongside other athletes from around the world.

  • Home Fitness

    Home fitness is one of the latest trends in sports. Consumers can purchase sports and fitness commodities online and have them delivered to their homes to enjoy workouts, rain or shine.

  • Gamification and Virtual Social Networking

    Excellent coaches, interactive screens, elastic cushioned mats and walls made of pressure-sensitive materials, LED lights, and sound effects are just some of the latest innovations in this field. Heartbeat and training data can be recorded throughout workout sessions, and game modes with sound and light effects make highly repetitive exercise movements interesting and motivational.

* Please see the booklet for relevant reference data.
Sports and Leisure Industry Video
Luxury Recommendation
The Tesoro star drag reels were designed with the latest technology and insight from the leading fishermen in the industry. The Tesoro features 6061-T6 machined aluminum frame, side plates, and spool as well as our MSS: Mechanical Stabilizing System for a zero flex platform keeping all key components aligned, and running smoothly. With its 17-4 grade, self lubricating, stainless steel helical cut gearing, and multi-disc Carbonite drag system bathed in Cal’s drag grease, this reel runs silent and smooth. The Tesoro star drag reels packs its strength and technology into 10 and 12 size reels. Both sizes contain five total corrosion resistant bearings that are bathed in TSI oil for the ultimate in free spool. The Carbonite drag system puts out a fish stopping 22lbs of drag. Both sizes of the Tesoro feature a high speed 6.2:1 gear ratio and 46” of line retrieve per turn of the handle.
Different from drones, there is a group of pilots addict to RC heli for fun and pro flight. Especially nitro helicopter, pilots enjoy this adorable speed, sound of the wind and smell of fuel smoke. Like most motor riders dreaming of Harley Motor, RC pilots also want to fulfill their dreams of flying “ALIGN T-REX 600XN”. After years of R&D, ALIGN finally make this new 50-Size nitro helicopter to be real. We make it an offer you can't refuse: lightweight, endurable and delicate designs. It features the new direct to swashplate servo and utilizes low CG FBL System to increase responsiveness and precision in 3D flight. The Engineered Narrow Body Design efficiently decrease gear abrasion and frame deformation in flight. By moving the engine forward to allow the fuel tank to be positioned in the center of the main shaft, CG keeps consistent as the fuel level changes during flight. T-REX 600XN innovative design will excite your inner soul to bring back your passion for nitro definitely!
Okuma Epixor XT spinning reels feature C40x carbon Torsion Control Armor construction reduce twist and torque and keeps the internal parts in perfect alignment, C40x is substantially stronger composite than standard graphite materials, lighter and more durable. - TCA: C40x carbon Torsion Control Armor reduces twisting - Multi-disc, Japanese oiled felt drag washers - 7BB+1RB stainless steel bearings - Quick-Set ant-reverse bearing - Precision machine cut brass pinion gear - Slow oscillation system for improved line lay - Corrosion resistant graphite body and rotor - CFR: Cyclonic Flow Rotor technology - Rigid metal handle design for strength - Machined aluminum, 2-tone anodized spool with LCS lip - Heavy duty solid aluminum bail wire - RESII: Computer balanced Rotor Equalizing System
The brand new GF63 debuts with its 15.6 ultra slim footprint and thin bezel with measuring less than 2kg in weight. Continuing MSI's gaming DNA and powerful performance, the GF63 carries up to 8th Gen. Intel Core i7 processor and GeForce GTX 1050Ti graphics, while lasting over 7 hours in battery life. The GF63 provides gamers a new choice of portable gaming firepower! Gamers can enjoy more immersive gameplay in an even more compact chassis. Nahimic3 with exclusive Audio Boost enhance in-game 3D surround sound and make finite control over your music, movies, and conference calls.<br /> Featuring its performance is the brushed aluminum cover decorated by the signature red dragon shield and a unique asymmetric dual-pattern underneath. The new aesthetic retains low profile while still flow the gaming blood. With optimization brought by the new MSI Dragon Center 2.0, the GF63 elevates the gaming experience. Thin, light, yet powerful, GF63 makes “portable gaming” more accessible than ever!
#1246R Robotic Workshop that Gigo has innovated and is launching targeted children & their parents to enjoy at home and school classes to use as tool for learning. With Gigo’s new innovative and genius robotic creation systems, consumers will be using light sensor, touch sensors, ultrasonic sensors, servo motors, a core smart controller that act as the brain and direct link to tablets from where kids will program their creations. The hundreds of Gigo construction parts that are included will enable consumers to construct all kinds of models, from very simple 3 wheel robots to very elaborative creatures with many functions. The graphical programming user interface is provided by GigoBlockly (based on the open source “GoogleBlockly”) that is easy to use for even young kids at the age of 10 years, in addition it can sync with the corresponding program syntax (JavaScript) at the same time to provide a more knowledge background and inspiration for learning.
The idea is inspired from Falcon designed for sleek apperance. Cooperated with the professor Mr. Lin from NTUST , Falcon designed for wide vision, ergonomic fitting and easy usage, which is most benefit for triathlon swimmer. The feature is anti-fog last longer with new tech. The front lens is absolutely plane optical lens with precision molding tech. The advanced injection tech make TPR gasket combined with lens and make no leakage. Product Patent: Taiwan Patent, M543096 European Patent, 003827203-0001 China Patent, ZL201730095018.9 Product certificate: ISO9001: 2015 TW99 / 15584 BS5883: 1996 HKGH02158233 Rooted in Taiwan 39 years, We, SAEKO, offer services for 88 customers at over 50 countries around the world and distributed at 15 countries. At Taiwan, we are also with high market share and brand recognition. We also are serving the international sports brand like: Speedo, FINIS, Mizuno, Disney, Vorgee and Intersports which is the Europe's largest sporting goods channel and so on.
Aropec Freediving wetsuits are made of 100% super-stretch Neoprene which is soft and super elastic. PU coating surface presents different appearance from regular fabric. The reflection of metallic color gives better look when you taking pictures underwater. A range of size and streamlined cutting design, satisfy the needs of different heights and body shapes, making you more hydrodynamic, increase heat retention. The high extensibility of Neoprene feels like a second skin, fully cover and well-fitting, allows for maximum comfort and more room to move and breathe. The wetsuit comes in 2 pieces, easy to wear and take off. Hooded top with Velcro crotch strap and high waist pants prevents the top moving upward. With more women engaged in freediving, long sleeve bikini cut wetsuit is designed for more fashionable appearance. The “PURSUE” logo on the front deliver the message of finding yourself and to attain the freedom of our being, physically and mentally.
Supertex uses elements of natural materials, health care, scientific and eco-technology to create new value for the products and implied in their own brand of equestrian supplies. Besides displaying a full range products in the factory show room, Supertex also take part in equestrian trade show aboard for international marketing and promotions. Superatex’s GUEST FIR equestrian products are different from the common market product whereas they are normally functional and mainly made of leather or general cotton and synthetic fiber fabrics. By combining 3 awarded fabric, 2 patents and ergonomic technology, Supertex creates products that help people and horses achieve a more active and comfortable life.
Our R3xm Recumbent Cycle is specially designed to meet Class I Med CE certification standards, making it possible to incorporate low-impact cardio early in your clients’ continuum of care. The pedal cranks are easily and independently height-adjustable, locking in at numbered positions to make charting progress easy. Seat height can be adjusted with just one hand, and swivels from full right to left. Both pedals and handles are thoughtfully designed for comfort and stability. -Pedal crank arms are independently length adjustable from 3.8 cm–17.8 cm without tools to allow rotational movement with limited knee or hip range of motion -Pedal cranks lock into numbered positions to easily verify crank height and clearly record client progress -Seat swivels 160 degrees and locks to accommodate a variety of client needs -Intuitive LED console displays the feedback essential to therapists and clinicians -Self-powered system provides cost-savings and freedom of placement within the facility
Considering swim sport become a popular safer sport for the elderly. Pacific Max Pro, the swimming goggles is specially designed for the elderly. The related products: Pacific & Pacific Junior (adult and Junior), won the 24th prize had been well received, therefore, it come to Pacific Max Pro with features as below: 1. UltraView: with wide vision to 170° and 35 mm enlarge lens size in height, Pacific Max Pro provide the maximum vision for swimmers 2. UltraAnti-FOG: with embedded anti-fog lens, the Pacific Max Pro retains clarity vision for extra longer. 3. UltraFIT: focused on fitting comfortable, the Pacific Max Pro is designed with ergonomic 3D large gasket to lower the pressure to eye and strong structure with environmental friendly material TPR to implant injection on the lens 4. UltraFAST: the easy-adjusted buckle design provide the friendly usage, the swimmer could quickly adjust the strap length with push buckle. Taiwan Patent: M545621. European Patent: No 003827997-0001.
FIT DISC GLR The extra-solid bottom bracket is strengthened to reduce the stress from the rear fork and improve the pedaling reaction. The light and shadow refraction generated by the disc as the wheel rotating rapidly, brings a rich color banquet.The flashing gradient of green and the dim luster of pearl flakes add diversity to the road scenery along the way. VOLANDO frame design: 1. The rim won’t be too hot, which can improve the brake sensitivity. 2. Does not make the rider to lose grip strength when riding The design of the frame is asymmetrical head tube, short head tube and shorter length of the lower fork, to balance the weight increase of the bike after the disc is added. It is expected to improve the safety of the bike without losing the sensitivity.
Developed to meet the demands of the top professional road racers who win WorldTour races on Giant bikes. Re-engineered with Giant’s AeroSystem Shaping technology, which means that every tube shape and angle is optimized for minimal drag, the Advanced SL-grade composite frame is ultra-stiff and superlight. And its new disc-brake technology is integrated with the frameset, including flat-mount calipers and thru-axles for optimal wheel stiffness and braking performance on the road. - Advanced SL-grade composite, integrated seatmast, and disc-brake integration for the ultimate balance of light weight, stiffness and control - AeroSystem shaping provides the ultimate aerodynamic performance at every yaw angle. Superior engineering and design deliver class-leading frame stiffness for unmatched handling and efficiency in an aero race bike. Advanced SL-grade composite uses Giant’s highest performance materials and manufacturingprocesses for outstanding frameset weight.
DIZO M8碳纖維公路車，隸屬於高雄碳纖維大廠明安國際所製造，是極少數將自行車產線100%完全設置在台灣的企業，產品所使用的原料是全球知名碳纖維原料供應商TORAY及TOHO的碳纖維絲，並搭配明安自製的樹脂配方製作碳纖維預浸布，從車架成型，組裝，都是在台灣完成。 車架運用電腦輔助設計系統(CAE)計算模擬，開發最佳力學結構設計，進而由集團模具中心設計製作最佳化製程模具，經由分工完整的20人研發工程團隊，從製圖、模具設計、高功能性輕薄強纖維材料的組合搭配、多樣製程工法運用、到部分自動化的生產線製造合乎ISO規範強度與安全性的自行車。 DIZO自行車一路堅持台灣製造與台灣品質，整合集團內複合材料與開發應用研究團隊的優勢，並搭配專業林園車隊選手實際騎乘測試反饋，車架採用了下管整合式走線設計與後三角減震流線設計，不僅使整體外觀更加簡潔美觀，走線順暢度也大大提升騎乘者操控與制動效能。 M8的研發、設計、測試、塗裝，都是公司各部門同心協力、各司其職，不假手他人。將目標設為高階款爬坡車，除了使用市面極少且高剛性的T1100碳纖材質，並針對在性能、剛性、操控上做出全面提升，目標將M8設定為市面爬坡車款中的王者。
(1)The new KENDA Booster K1227 is a World Cup proven XC race tire that is aggressive enough to push traction to new limit. It's also one of the fastest and lightest XC tires on the market. (2)The Booster utilizes a newly developed race compound that is fast and grippy, especially on dry, loose over hard and rough and rocky terrain. (3)Combines the best of both worlds and is your first choice when looking for the perfect race tire. (4)It is available with KENDA’s lightest casing Tubeless Race, and with added sidewall protection Sidewall Casing Technology. (5)The first choice for the UCI World Class cycling team: Bianchi MTB Team and Norco Factory Racing. It also took leading positions in new designs among the top bicycle brands. (6)With KENDA worldwide distributor strategy, K1227 will be promoted to these main markets–Taiwan, China, Asia, Australia, New Zealand, USA and EU. (7)With multiple marketing channels, K1227 available in various sizes, full line will be completed in 2019.
Cycle Boxer is the breakthrough product, combine boxing and pedaling.It is the first and only workout that delivers the all new revolutionary total immersion fitness.Durable design and nice color matching, Cycle Boxer will lead a trend you’ll ever do. It provides the good experiencing to those who loving fun, brain storming and challenges.We not just sell product, but fashion attitude. Through KOL marketing and social media, we targeting on young, early adopters, self-compassion and body demanding white collar persons who love sharing and afraid of out-trend. APP helps the customer relationship manage and provides bonus system to user.All of these are our main strategy in marketing. It’s the most fun, intense, and engaging workout you’ll ever do that’s totally immersion fitness.Just 3 minutes to get fit, ripped and blast away mental and physical stress.From the workout, look, feel and think your best in every area of your life.
1.Lucidity 26561 passed 5,000 times crash test, the rubber body is designed with the vertical gaskets, so that the product can quickly return after impact, and strengthen the collision resistance. 2.The combination of the stable rubber body and smooth glossy PC housing combines impact-resistant features with an elegant streamlined shape. 3.The traditional design of EOM use only rubber material to hold the light source. The rubber material is too soft to optimize the shape of the lamp. The Lucidity 26561 combines PC material to hold the light source, making the lamp shape unique and stable. The PC housing is available for customized color. 4.Lucidity 26561 adopts a new generation of light guide design which makes the overall lighting smoother. 5.Most EOM products have only one light source on the verge of product. The Lucidity 26561 extends the range of illumination to make lighting wider and more secure. 6.SMT full LED Lamp increase durability and life-cycle. 7.ECE homologation.
Advanced Driver Assistance Systems (ADAS) is now commercially available, and quite frequently found pre-installed by car manufactures. CUB input great research and develop the safety system, particularly the Radar core technology for the ADAS Market. CUB is the leader who develops and provides Global Aftermarket with The Taillamp Blind Spot Detection System due to there is a excellent ability of radar development in CUB. CUB has integrated the radar with the taillamp because the Pick up truck bumper is metal and the BSD can’t be operated normally with the metal bumper. It includes Blind Spot Detection System(BSD)、Lane Change Alarm(LCA)、Rear Collision Traffic Alarm(RCTA) and Door Open Warning(DOW) functions. The system software also can be upgraded if there are any regulations or rules changed.
K590 is specially designed for ATV/UTV vehicles, the tire provides great grip and handling performance even driving in the bad condition terrain. K590 is promoted in the countries where are famous for ATV/UTV models. (1)In order to satisfy the requirement of ATV/UTV, K590’s pattern design can get rid of the mud and water quickly. Besides the pattern design, KENDA also uses new compound technology to provide great grip and meet the demands of high speed. (2)K590 is built by BIAS casing, which can strengthen the structure and provide comfort to the riders. This tire keeps drivers safety and also provides the highest level of resistant puncture and excellent handling. (3)For the purpose of the saving fuel consumption, KENDA engineers apply the rounded profile which can decrease the rolling resistance for better fuel efficiency.
2017-2018 Ford F-150 Rear Lamp 1. Red LED light bar with C-shape design- flaming & twinkling, a symbol of Eagle Eyes passions 2. Full LED function- an icon of Eagle Eyes quality 3. LED light source- much brighter than halogen bulbs, low power consumption, safer, and energy saving for environmental friendly, a spirit of Eagle Eyes green concept 4. A combination of optics, aesthetics, technology and energy conservation marching to a new era of creation, trend and sharp design
The Smart Parking Meter System is Taiwan’s first smart roadside parking solution that combines automatic occupancy detection, license plate recognition, billing, payment, and cloud management platform. The system makes the city more sustainable: 1. The automatic detection and billing process greatly reduce the use of paper parking tickets. 2. Drivers can get real-time parking availability from the app. They no longer need to circle the blocks looking for parking, which reduces the emission and traffic congestion. The system not only effectively improves the management efficiency but also generates valuable data for the authority to make better parking policies. Other competitors such as geo-magnetic sensors fail to provide payment services and are still inefficient, inaccurate and labor-intensive. Marketing: By leveraging resources from the public and private sectors, the marketing campaigns include traditional media, social media, public relations events and promotions.
No matter what field do we engage in, we all need new blood to fresh the market. So ALIGN R&D Team has been working on this issue and finally brings out T-REX 300X RTF. T-REX 300X is easy for beginner to get started, its light and tiny only 525mm wingspan & 418g w/o battery. It comes out of RTF version with ALIGN A10 radio & MiniGRS FBL system, the only thing to do is unbox then fly to help solving the potential assembly and adjustment problem. T-REX 300X is utilized with perfect design, DFC rotorhead, low CG with direct flight response; intensive body with embedded material & carbon fiber plate; the beautiful red anodizing creates highly pleasing aesthetics; enlarge the aluminum tailboom improves overall rigidity & anti-torsion. Based on 300MX motor paired with DS450 & DS455 servos supplies superior efficiency, high power output, extreme torque, and low current, low temperature while flying 3D. Thus T-REX 300X is longer a toy but is mature design of excellence just like T-REX 700X.
The 65,000 DWT class semi-submersible deck cargo/heavy lift carrier is higher deadweight with more advance feature and complex specification compared to the “MV Blue Marlin” of the 56,500 DWT DCC of CSBC built. The special three tiers horizontally and three rows vertically of water ballast tanks are arranged with cargo deck area mainly, additional one gigantic forecastle deckhouse/compartment forward and two removable buoyancy towers abaft, consisting seventy six ballast tanks in total which determine the key performance of the vessel’s operations during loading/unloading and submerging/transit. Electric motors which help the carbon dioxide emission being reduced largely have been adopted. According to the sea trial results, the DCC has well demonstrated in all aspects to meet the requirement such as seakeeping, maneuvering, hydrodynamic performance etc. It shows that the DCC is second to none compared with other similar pier vessels and surely to be the pride of Taiwan excellence
The 65,000 DWT class semi-submersible deck cargo/heavy lift carrier is higher deadweight with more advance feature and complex specification compared to the “MV Blue Marlin” of the 56,500 DWT DCC of CSBC built. The special three tiers horizontally and three rows vertically of water ballast tanks are arranged with cargo deck area mainly, additional one gigantic forecastle deckhouse/compartment forward and two removable buoyancy towers abaft, consisting seventy six ballast tanks in total which determine the key performance of the vessel’s operations during loading/unloading and submerging/transit. Electric motors which help the carbon dioxide emission being reduced largely have been adopted. According to the sea trial results, the DCC has well demonstrated in all aspects to meet the requirement such as seakeeping, maneuvering, hydrodynamic performance etc. It shows that the DCC is second to none compared with other similar pier vessels and surely to be the pride of Taiwan excellence
V76 Flybrige is designed to deliver the finest cruising experience to owners who relish the trill of controlling their yacht from the fly bridge. Large signature main deck window lines running along each side provide a sleek, dynamic profile and plenty of natural light for the main deck saloon and dining area. Spacious exterior deck spaces on the fly bridge and aft deck allow plenty of space for relaxation and entertainment.Sliding doors lead from the aft deck to the spacious and light-filled single level saloon with relaxing and comfort furniture and a dining area. Crews are able to to access different areas from side decks to ensure privacy. This sleek and stylish yacht is joint designed by Kha Shing and English designer, Humphreys while the interior design of the yacht is a joint efforts from Kha Shing and Italian designer, Giorgia Drudi, With distributors in over 60 countries, we are able to implements and adapt different marketing strategies base on various markets worldwide.
V76 Flybrige is designed to deliver the finest cruising experience to owners who relish the trill of controlling their yacht from the fly bridge. Large signature main deck window lines running along each side provide a sleek, dynamic profile and plenty of natural light for the main deck saloon and dining area. Spacious exterior deck spaces on the fly bridge and aft deck allow plenty of space for relaxation and entertainment.Sliding doors lead from the aft deck to the spacious and light-filled single level saloon with relaxing and comfort furniture and a dining area. Crews are able to to access different areas from side decks to ensure privacy. This sleek and stylish yacht is joint designed by Kha Shing and English designer, Humphreys while the interior design of the yacht is a joint efforts from Kha Shing and Italian designer, Giorgia Drudi, With distributors in over 60 countries, we are able to implements and adapt different marketing strategies base on various markets worldwide.
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