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Sports and Leisure Industry
An Overview of
Taiwan Excellence Products
Taiwan Excellence Products
Trends in Taiwan’s Sports and Leisure Industry
The sports market is booming worldwide. In recent years, Taiwan’s sports and leisure supply chain and fitness center sector have been consistently on the rise. With the 2020 Tokyo Olympics in the offing, Taiwan’s sports and leisure industry is set to reap positive benefits. According to the Taiwan Institute of Economic Research, the output of the sporting goods manufacturing industry displayed double-digit growth of 17.26% from January to February 2019. Notably, at the recent 2018 World Cup, 32 countries used sports equipment from Taiwan. In 2019, Taiwan’s bicycle exports approached the NT$10 billion dollar mark, a new milestone in the sports and leisure industry.
In 2018, Taiwan achieved a total of US$1.94 billion in sporting goods exports, with an annual growth rate of 6.73%. Taiwan’s top three markets are the United States (43.84%), China (11.03%), and Japan (7.21%).
In 2018, Taiwan achieved a total of US$1.94 billion in sporting goods exports, with an annual growth rate of 6.73%. Taiwan’s top three markets are the United States (43.84%), China (11.03%), and Japan (7.21%).
“In 2017, global fitness center memberships reached 174 million, and fitness centers generated revenues of US$87.2 billion worldwide. Total memberships are expected to reach 230 million by 2030.”
Made-in-Taiwan Jerseys and Football Cleats Dominate the World Cup
Major international events such as the Olympics and the World Cup and many star athletes use sports equipment that is Made in Taiwan. According to a report by CommonWealth Magazine, Taiwanese companies are the exclusive providers of a wide array of sports equipment, including badminton rackets, bicycles, soccer balls, athletic shoes and protective gear, generating revenues of nearly NT$500 billion.
Taiwan’s World-renowned Bicycle Industry
Exports Hit the NT$10 billion Mark
In 2018, the total exports of Taiwan’s bicycle industry reached US$3.23 billion, an increase of 14.7%. From January to September 2019, total exports reached US$2.64 billion, an increase of 11% compared to the same period of the previous year. The main source of growth was high-value electric bicycles. Taiwan exported 234,000 e-bikes during this period, an annual growth rate of 111%. Total export revenues reached US$312 million, close to the NT$10 billion mark, an annual growth rate of 103%.
Europe and North America are the main markets for both e-bikes and conventional bicycles, with the European Union accounting for 50% of total exports, followed by the United States, accounting for 30%.
Europe and North America are the main markets for both e-bikes and conventional bicycles, with the European Union accounting for 50% of total exports, followed by the United States, accounting for 30%.
Global Sports and Leisure Industry Trends
The Global Sports Craze
The Global Sports Craze
According to the international survey agency Plunkett Research, total global annual revenues in the sports and leisure related industries is now US$1.5 trillion. The global sports and leisure industry has grown by 5.7% annually since 2005. At this rate, driven by the Tokyo Olympics boom, total revenues of the global sports and leisure industry has a chance of hitting the US$2 trillion mark by 2020.
Four Major Sports Technology Trends
- Quantitative Data
Wearable devices such as smart watches and smart bracelets can now provide useful information and statistics, by analyzing data collected from built-in accelerometers, gyroscopes and other sensors.
- Virtual/Physical Integration
Virtual/physical integration technology enhances athletic experiences, such accessing online road maps for real-world running, or experiencing 3D rides as an avatar on a bicycle cycling alongside other athletes from around the world.
- Home Fitness
Home fitness is one of the latest trends in sports. Consumers can purchase sports and fitness commodities online and have them delivered to their homes to enjoy workouts, rain or shine.
- Gamification and Virtual Social Networking
Excellent coaches, interactive screens, elastic cushioned mats and walls made of pressure-sensitive materials, LED lights, and sound effects are just some of the latest innovations in this field. Heartbeat and training data can be recorded throughout workout sessions, and game modes with sound and light effects make highly repetitive exercise movements interesting and motivational.
Sports and Leisure Industry Video
Luxury Recommendation
Okuma Epixor XT spinning reels feature C40x carbon Torsion Control Armor construction reduce twist and torque and keeps the internal parts in perfect alignment, C40x is substantially stronger composite than standard graphite materials, lighter and more durable.
- TCA: C40x carbon Torsion Control Armor reduces twisting
- Multi-disc, Japanese oiled felt drag washers
- 7BB+1RB stainless steel bearings
- Quick-Set ant-reverse bearing
- Precision machine cut brass pinion gear
- Slow oscillation system for improved line lay
- Corrosion resistant graphite body and rotor
- CFR: Cyclonic Flow Rotor technology
- Rigid metal handle design for strength
- Machined aluminum, 2-tone anodized spool with LCS lip
- Heavy duty solid aluminum bail wire
- RESII: Computer balanced Rotor Equalizing System
Each set of the SMART BOX series contains 1 activity book and 1 manipulative toy. The most distinguish feature of the series is its 3-level learning-by-playing design: an introduction story, self-challenging tasks, and family table games. With years of experience in developing learning materials and educational toys, we are able to exceed ordinary toy manufacturers by providing children more beneficial learning experience while playing.
To cope with the new digital era, we skipped traditional marking channels. SMART BOX went viral in one week because of experiential marketing: free samples for fans to share on FB pages, toy review videos by kids, and an exclusive webpage to elaborate product features. Such online and offline marketing strategy led to a success when launching this new product at TIBE 2017. SMART BOX was not only a big hit at TIBE, it was later introduced to Japan by Gakken, the largest educational publisher. SMART BOX is now also available in the States and Thailand.
As the warming of the earth becomes more serious, the living environment of the polar bear is becoming more compressed. We are choose the environmental protection yarns made of marine recycled waste. There are more than 9 million tons of marine waste drifting into the ocean every year. Through the raw materials processing technology in Taiwan, it begins with direct raw materials. People oriented is the purpose of design, focusing on the coordinated development of human, function and environment. Environmental protection is no longer the slogan of marketing. It does exist in the surrounding environment and all behaviors, combined with recycled materials. The need for behavior in life is designed to fit the functional bag, built-in structure, suitable for work, school and leisure. Our design focuses on Humanities and focuses on demand. All kinds of bags are no longer just revealing personal status.
The Tesoro star drag reels were designed with the latest technology and insight from the leading fishermen in the industry. The Tesoro features 6061-T6 machined aluminum frame, side plates, and spool as well as our MSS: Mechanical Stabilizing System for a zero flex platform keeping all key components aligned, and running smoothly. With its 17-4 grade, self lubricating, stainless steel helical cut gearing, and multi-disc Carbonite drag system bathed in Cal’s drag grease, this reel runs silent and smooth. The Tesoro star drag reels packs its strength and technology into 10 and 12 size reels. Both sizes contain five total corrosion resistant bearings that are bathed in TSI oil for the ultimate in free spool. The Carbonite drag system puts out a fish stopping 22lbs of drag. Both sizes of the Tesoro feature a high speed 6.2:1 gear ratio and 46” of line retrieve per turn of the handle.
Aropec Freediving wetsuits are made of 100% super-stretch Neoprene which is soft and super elastic. PU coating surface presents different appearance from regular fabric. The reflection of metallic color gives better look when you taking pictures underwater. A range of size and streamlined cutting design, satisfy the needs of different heights and body shapes, making you more hydrodynamic, increase heat retention. The high extensibility of Neoprene feels like a second skin, fully cover and well-fitting, allows for maximum comfort and more room to move and breathe. The wetsuit comes in 2 pieces, easy to wear and take off. Hooded top with Velcro crotch strap and high waist pants prevents the top moving upward. With more women engaged in freediving, long sleeve bikini cut wetsuit is designed for more fashionable appearance. The “PURSUE” logo on the front deliver the message of finding yourself and to attain the freedom of our being, physically and mentally.
Designed for the fitness enthusiast who wants to burn more calories while toning their lower body with every step, our premium ClimbMill delivers a natural, club-quality stair-climbing workout that fits your space. Expect seamlessly smooth operation, built-to-last design and a frame that fits comfortably in your home.
-Exact Force Induction Brake offers instant, smooth, precise step speed changes at the push of a button, and with no moving parts, it’s quieter and more durable as well.
-Our integrated ViewFit connectivity system sends workout data to the fitness apps and tools you already use. It also makes it easy to share data in your favorite social networks.
-LANDMARKS Program: Add challenge to your workout by scaling famous buildings, monuments and wonders of the world with our integrated Landmarks program.
Considering swim sport become a popular safer sport for the elderly. Pacific Max Pro, the swimming goggles is specially designed for the elderly. The related products: Pacific & Pacific Junior (adult and Junior), won the 24th prize had been well received, therefore, it come to Pacific Max Pro with features as below:
1. UltraView: with wide vision to 170° and 35 mm enlarge lens size in height, Pacific Max Pro provide the maximum vision for swimmers
2. UltraAnti-FOG: with embedded anti-fog lens, the Pacific Max Pro retains clarity vision for extra longer.
3. UltraFIT: focused on fitting comfortable, the Pacific Max Pro is designed with ergonomic 3D large gasket to lower the pressure to eye and strong structure with environmental friendly material TPR to implant injection on the lens
4. UltraFAST: the easy-adjusted buckle design provide the friendly usage, the swimmer could quickly adjust the strap length with push buckle. Taiwan Patent: M545621. European Patent: No 003827997-0001.
AROPEC Tri-Slick series is made of repellent fabric which is weaved by super-stretch fiber with striped knitted structure. The strong knitted structure makes fiber durable and excellent resilience. Water repellent fabric surface increases decreases flow resistance and efficiently boost up swimming speed. Super-stretch spandex provides moderated compression pressure, fully cover and flexible. And spandex mesh at back provides fast sweat release. “Dynamic Band” is engineered by technical spandex with anti-slip fiber to holds garment in right position. With the revolution knitted technique, laser-cut on the edge and smooth transition to improve aerodynamics and muscle support. “Air Pad” supreme high density chamois supports the major pressure points and with its different thickness design provides comfort and highly protection while cycling. Its enhanced pinholes design for heat dispersal and super-stretch fabric provides better motion and comfort feeling.
KMC’s Newest X12 Chain: Thinner, Faster, Stronger
Fulfilling KMC’s premium X series status, enhanced inner X-bridge plate design guides gear teeth into the chain smoothly. In addition, optimal dynamic chamfering augments chain performance while avoiding shifting interference. The newest X12 chain possesses upgraded pin power (+400 kgf) for improved robustness and durability for increasing chain life and neutralizing the stresses caused by severe chain lines inherent to 12 speed systems. The Titanium Carbon Nitride Coating achieves high surface hardness and debris repulsion.
KMC always focuses on innovation and has led the chain industry for over 40 years. KMC has received multiple design awards including the recently awarded 2017 iF Design Award in Asia when X12 was first released.
New X12 chain accurately avoids gear interference, shifts smoothly, and is perfectly compatible with all 12 speed drivetrain systems and components. KMC has created a new benchmark for 12 speed chains.
This all-new high-performance Defy Advanced Pro is handcrafted with Giant’s Advanced composite and specifically engineered for endurance
road riding. With the perfect blend of stiffness and compliance, it delivers a smooth, fast ride quality for your longest, hardest rides. Its innovative technologies include a Giant D-Fuse SL composite seatpost and Contact SLR D-Fuse composite handlebar,vspecially shaped cockpit components that work as a system to add compliance and reduce road shocks and vibrations. The framevis also integrated for disc brakes, with flat mounts and 12mm front and rear thru-axles, plus clearance for high-volume tires up to 32c. The oversized and tapered OverDrive 2 full-composite steerer tube boosts cornering precision, while the PowerCore bottom bracket (dropped 5mm from the previous generation Defy to compensate for larger tires) delivers precise handling and class-leading pedaling efficiency.
(1)The new KENDA Booster K1227 is a World Cup proven XC race tire that is aggressive enough to push traction to new limit. It's also one of the fastest and lightest XC tires on the market.
(2)The Booster utilizes a newly developed race compound that is fast and grippy, especially on dry, loose over hard and rough and rocky terrain.
(3)Combines the best of both worlds and is your first choice when looking for the perfect race tire.
(4)It is available with KENDA’s lightest casing Tubeless Race, and with added sidewall protection Sidewall Casing Technology.
(5)The first choice for the UCI World Class cycling team: Bianchi MTB Team and Norco Factory Racing. It also took leading positions in new designs among the top bicycle brands.
(6)With KENDA worldwide distributor strategy, K1227 will be promoted to these main markets–Taiwan, China, Asia, Australia, New Zealand, USA and EU.
(7)With multiple marketing channels, K1227 available in various sizes, full line will be completed in 2019.
DIZO M8碳纖維公路車，隸屬於高雄碳纖維大廠明安國際所製造，是極少數將自行車產線100%完全設置在台灣的企業，產品所使用的原料是全球知名碳纖維原料供應商TORAY及TOHO的碳纖維絲，並搭配明安自製的樹脂配方製作碳纖維預浸布，從車架成型，組裝，都是在台灣完成。
車架運用電腦輔助設計系統(CAE)計算模擬，開發最佳力學結構設計，進而由集團模具中心設計製作最佳化製程模具，經由分工完整的20人研發工程團隊，從製圖、模具設計、高功能性輕薄強纖維材料的組合搭配、多樣製程工法運用、到部分自動化的生產線製造合乎ISO規範強度與安全性的自行車。
DIZO自行車一路堅持台灣製造與台灣品質，整合集團內複合材料與開發應用研究團隊的優勢，並搭配專業林園車隊選手實際騎乘測試反饋，車架採用了下管整合式走線設計與後三角減震流線設計，不僅使整體外觀更加簡潔美觀，走線順暢度也大大提升騎乘者操控與制動效能。
M8的研發、設計、測試、塗裝，都是公司各部門同心協力、各司其職，不假手他人。將目標設為高階款爬坡車，除了使用市面極少且高剛性的T1100碳纖材質，並針對在性能、剛性、操控上做出全面提升，目標將M8設定為市面爬坡車款中的王者。
1.Lucidity 26561 passed 5,000 times crash test, the rubber body is designed with the vertical gaskets, so that the product can quickly return after impact, and strengthen the collision resistance.
2.The combination of the stable rubber body and smooth glossy PC housing combines impact-resistant features with an elegant streamlined shape.
3.The traditional design of EOM use only rubber material to hold the light source. The rubber material is too soft to optimize the shape of the lamp. The Lucidity 26561 combines PC material to hold the light source, making the lamp shape unique and stable. The PC housing is available for customized color.
4.Lucidity 26561 adopts a new generation of light guide design which makes the overall lighting smoother.
5.Most EOM products have only one light source on the verge of product. The Lucidity 26561 extends the range of illumination to make lighting wider and more secure.
6.SMT full LED Lamp increase durability and life-cycle.
7.ECE homologation.
K576A Kongur is specially designed for UTV/SXS vehicles; you’ll feel how the tire provides great grip and handling performance even driving in the bad condition road. Kongur is promoted in the countries where’re famous for UTV/SXS models.
1.The wide tread and the shoulder knob extends to the sidewall provide better handling and grip while riding; the flat profile design increase the stability while cornering.
2.Kongur was built by radial casing, so it also provides extra comfort to the riders.
3.Kongur was produced by non-aromatic oil compound and it could reduce the air pollution during manufacturing. This tire also meets the request from European Union – an environmental friendly product!
K590 is specially designed for ATV/UTV vehicles, the tire provides great grip and handling performance even driving in the bad condition terrain. K590 is promoted in the countries where are famous for ATV/UTV models.
(1)In order to satisfy the requirement of ATV/UTV, K590’s pattern design can get rid of the mud and water quickly. Besides the pattern design, KENDA also uses new compound technology to provide great grip and meet the demands of high speed.
(2)K590 is built by BIAS casing, which can strengthen the structure and provide comfort to the riders. This tire keeps drivers safety and also provides the highest level of resistant puncture and excellent handling.
(3)For the purpose of the saving fuel consumption, KENDA engineers apply the rounded profile which can decrease the rolling resistance for better fuel efficiency.
RCE Black Box is one and only battery monitoring device with bluetooth connectivity in the market. Using Bluetooth to send all the data to your mobile devices with one second refresh rate once your mobile devices has internet connection it will upload all the data history to the cloud. Black Box not only detects voltage, current and temperature, moreover it has some additional feature: anti-theft mode, static-current detection and cut-off mode. It can go with lead-acid battery or lithium iron battery.
It is easy to be installed on the negative pole. There are many battery monitoring devices in the market however none of them has the ability to cut off the battery.
When you switch the Black Box to anti-theft mode, all the on-board electronic works once start up the engine, will turn the Black Box to cut-off mode. When switch to cut-off mode it ensure the battery stays at the minimum electricity consumption. It can prevent the dead battery when park the vehicle for long period.
V76 Flybrige is designed to deliver the finest cruising experience to owners who relish the trill of controlling their yacht from the fly bridge. Large signature main deck window lines running along each side provide a sleek, dynamic profile and plenty of natural light for the main deck saloon and dining area. Spacious exterior deck spaces on the fly bridge and aft deck allow plenty of space for relaxation and entertainment.Sliding doors lead from the aft deck to the spacious and light-filled single level saloon with relaxing and comfort furniture and a dining area. Crews are able to to access different areas from side decks to ensure privacy. This sleek and stylish yacht is joint designed by Kha Shing and English designer, Humphreys while the interior design of the yacht is a joint efforts from Kha Shing and Italian designer, Giorgia Drudi, With distributors in over 60 countries, we are able to implements and adapt different marketing strategies base on various markets worldwide.
V76 Flybrige is designed to deliver the finest cruising experience to owners who relish the trill of controlling their yacht from the fly bridge. Large signature main deck window lines running along each side provide a sleek, dynamic profile and plenty of natural light for the main deck saloon and dining area. Spacious exterior deck spaces on the fly bridge and aft deck allow plenty of space for relaxation and entertainment.Sliding doors lead from the aft deck to the spacious and light-filled single level saloon with relaxing and comfort furniture and a dining area. Crews are able to to access different areas from side decks to ensure privacy. This sleek and stylish yacht is joint designed by Kha Shing and English designer, Humphreys while the interior design of the yacht is a joint efforts from Kha Shing and Italian designer, Giorgia Drudi, With distributors in over 60 countries, we are able to implements and adapt different marketing strategies base on various markets worldwide.
Contemporary style lines, versatility of space, and well planned interior and exterior entertaining areas are at the heart of this latest design. The smaller sister to the successful FD85 motoryacht, the brand new Horizon FD77 maximizes interior volume with unique floor-to-ceiling glass sections that invite plenty of natural light and spectacular views into the salon, dining area, and on-deck master stateroom. Below deck, three additional staterooms including two VIPs echo the feeling of spaciousness while a window in the garage extends natural light into the beach club on this level. Available in a Skyline or Open Bridge version, the FD77 offers functional outdoor spaces that rival those found on 90ft-plus motor yachts. Side wingstations allow for improved visibility while docking and the bridge deck aft is spacious enough to accommodate a 16ft tender. A truly cutting-edge motoryacht with the amenities of a megayacht, the new Horizon FD77 is the ultimate yacht for owner operators.
Contemporary style lines, versatility of space, and well planned interior and exterior entertaining areas are at the heart of this latest design. The smaller sister to the successful FD85 motoryacht, the brand new Horizon FD77 maximizes interior volume with unique floor-to-ceiling glass sections that invite plenty of natural light and spectacular views into the salon, dining area, and on-deck master stateroom. Below deck, three additional staterooms including two VIPs echo the feeling of spaciousness while a window in the garage extends natural light into the beach club on this level. Available in a Skyline or Open Bridge version, the FD77 offers functional outdoor spaces that rival those found on 90ft-plus motor yachts. Side wingstations allow for improved visibility while docking and the bridge deck aft is spacious enough to accommodate a 16ft tender. A truly cutting-edge motoryacht with the amenities of a megayacht, the new Horizon FD77 is the ultimate yacht for owner operators.
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Featured Events
2020-01-04 - 2020-01-05
HCMC Marathon powered by Taiwan Excellence
Location：Vietnam
2020-11-12 - 2020-11-14
Taiwan Excellence Pavilion at TAIWAN EXPO 2020 INDONESIA
Location：Indonesia
2020-11-25 - 2020-11-28
Taiwan Excellence Pavilion @ Archidex
Location：Malaysia
2020-09-02 - 2020-09-02
Taiwan Excellence Press Conference @Eurobike 2020
Location：Germany
2020-10-01 - 2020-10-04
Taiwan Excellence Events at 2020 Sea Otter Classic
Location：United State
2020-09-03 - 2020-09-05
Taiwan Excellence Pavilion at TAIWAN EXPO 2020 THAILAND
Location：Thailand
