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Sports and Leisure Industry
An Overview of
Taiwan Excellence Products
Taiwan Excellence Products
Trends in Taiwan’s Sports and Leisure Industry
The sports market is booming worldwide. In recent years, Taiwan’s sports and leisure supply chain and fitness center sector have been consistently on the rise. With the 2020 Tokyo Olympics in the offing, Taiwan’s sports and leisure industry is set to reap positive benefits. According to the Taiwan Institute of Economic Research, the output of the sporting goods manufacturing industry displayed double-digit growth of 17.26% from January to February 2019. Notably, at the recent 2018 World Cup, 32 countries used sports equipment from Taiwan. In 2019, Taiwan’s bicycle exports approached the NT$10 billion dollar mark, a new milestone in the sports and leisure industry.
In 2018, Taiwan achieved a total of US$1.94 billion in sporting goods exports, with an annual growth rate of 6.73%. Taiwan’s top three markets are the United States (43.84%), China (11.03%), and Japan (7.21%).
In 2018, Taiwan achieved a total of US$1.94 billion in sporting goods exports, with an annual growth rate of 6.73%. Taiwan’s top three markets are the United States (43.84%), China (11.03%), and Japan (7.21%).
“In 2017, global fitness center memberships reached 174 million, and fitness centers generated revenues of US$87.2 billion worldwide. Total memberships are expected to reach 230 million by 2030.”
Made-in-Taiwan Jerseys and Football Cleats Dominate the World Cup
Major international events such as the Olympics and the World Cup and many star athletes use sports equipment that is Made in Taiwan. According to a report by CommonWealth Magazine, Taiwanese companies are the exclusive providers of a wide array of sports equipment, including badminton rackets, bicycles, soccer balls, athletic shoes and protective gear, generating revenues of nearly NT$500 billion.
Taiwan’s World-renowned Bicycle Industry
Exports Hit the NT$10 billion Mark
In 2018, the total exports of Taiwan’s bicycle industry reached US$3.23 billion, an increase of 14.7%. From January to September 2019, total exports reached US$2.64 billion, an increase of 11% compared to the same period of the previous year. The main source of growth was high-value electric bicycles. Taiwan exported 234,000 e-bikes during this period, an annual growth rate of 111%. Total export revenues reached US$312 million, close to the NT$10 billion mark, an annual growth rate of 103%.
Europe and North America are the main markets for both e-bikes and conventional bicycles, with the European Union accounting for 50% of total exports, followed by the United States, accounting for 30%.
Europe and North America are the main markets for both e-bikes and conventional bicycles, with the European Union accounting for 50% of total exports, followed by the United States, accounting for 30%.
Global Sports and Leisure Industry Trends
The Global Sports Craze
The Global Sports Craze
According to the international survey agency Plunkett Research, total global annual revenues in the sports and leisure related industries is now US$1.5 trillion. The global sports and leisure industry has grown by 5.7% annually since 2005. At this rate, driven by the Tokyo Olympics boom, total revenues of the global sports and leisure industry has a chance of hitting the US$2 trillion mark by 2020.
Four Major Sports Technology Trends
- Quantitative Data
Wearable devices such as smart watches and smart bracelets can now provide useful information and statistics, by analyzing data collected from built-in accelerometers, gyroscopes and other sensors.
- Virtual/Physical Integration
Virtual/physical integration technology enhances athletic experiences, such accessing online road maps for real-world running, or experiencing 3D rides as an avatar on a bicycle cycling alongside other athletes from around the world.
- Home Fitness
Home fitness is one of the latest trends in sports. Consumers can purchase sports and fitness commodities online and have them delivered to their homes to enjoy workouts, rain or shine.
- Gamification and Virtual Social Networking
Excellent coaches, interactive screens, elastic cushioned mats and walls made of pressure-sensitive materials, LED lights, and sound effects are just some of the latest innovations in this field. Heartbeat and training data can be recorded throughout workout sessions, and game modes with sound and light effects make highly repetitive exercise movements interesting and motivational.
Sports and Leisure Industry Video
Luxury Recommendation
Each set of the SMART BOX series contains 1 activity book and 1 manipulative toy. The most distinguish feature of the series is its 3-level learning-by-playing design: an introduction story, self-challenging tasks, and family table games. With years of experience in developing learning materials and educational toys, we are able to exceed ordinary toy manufacturers by providing children more beneficial learning experience while playing.
To cope with the new digital era, we skipped traditional marking channels. SMART BOX went viral in one week because of experiential marketing: free samples for fans to share on FB pages, toy review videos by kids, and an exclusive webpage to elaborate product features. Such online and offline marketing strategy led to a success when launching this new product at TIBE 2017. SMART BOX was not only a big hit at TIBE, it was later introduced to Japan by Gakken, the largest educational publisher. SMART BOX is now also available in the States and Thailand.
The brand new GF63 debuts with its 15.6 ultra slim footprint and thin bezel with measuring less than 2kg in weight. Continuing MSI's gaming DNA and powerful performance, the GF63 carries up to 8th Gen. Intel Core i7 processor and GeForce GTX 1050Ti graphics, while lasting over 7 hours in battery life. The GF63 provides gamers a new choice of portable gaming firepower! Gamers can enjoy more immersive gameplay in an even more compact chassis. Nahimic3 with exclusive Audio Boost enhance in-game 3D surround sound and make finite control over your music, movies, and conference calls.<br />
Featuring its performance is the brushed aluminum cover decorated by the signature red dragon shield and a unique asymmetric dual-pattern underneath. The new aesthetic retains low profile while still flow the gaming blood. With optimization brought by the new MSI Dragon Center 2.0, the GF63 elevates the gaming experience. Thin, light, yet powerful, GF63 makes “portable gaming” more accessible than ever!
Okuma Epixor XT spinning reels feature C40x carbon Torsion Control Armor construction reduce twist and torque and keeps the internal parts in perfect alignment, C40x is substantially stronger composite than standard graphite materials, lighter and more durable.
- TCA: C40x carbon Torsion Control Armor reduces twisting
- Multi-disc, Japanese oiled felt drag washers
- 7BB+1RB stainless steel bearings
- Quick-Set ant-reverse bearing
- Precision machine cut brass pinion gear
- Slow oscillation system for improved line lay
- Corrosion resistant graphite body and rotor
- CFR: Cyclonic Flow Rotor technology
- Rigid metal handle design for strength
- Machined aluminum, 2-tone anodized spool with LCS lip
- Heavy duty solid aluminum bail wire
- RESII: Computer balanced Rotor Equalizing System
As the warming of the earth becomes more serious, the living environment of the polar bear is becoming more compressed. We are choose the environmental protection yarns made of marine recycled waste. There are more than 9 million tons of marine waste drifting into the ocean every year. Through the raw materials processing technology in Taiwan, it begins with direct raw materials. People oriented is the purpose of design, focusing on the coordinated development of human, function and environment. Environmental protection is no longer the slogan of marketing. It does exist in the surrounding environment and all behaviors, combined with recycled materials. The need for behavior in life is designed to fit the functional bag, built-in structure, suitable for work, school and leisure. Our design focuses on Humanities and focuses on demand. All kinds of bags are no longer just revealing personal status.
The BLE-XFG GBB pistol is a very user-centric product which has ergonomic designs, user-friendly mechanisms and has following features:<br />
1. Embossed slide with texture finish.<br />
2. Compact, clean squared, modern designed figure and profile.<br />
3. Ambidextrous Slide and Magazine Catch, friendly to both-handed users.<br />
4. Interchangeable Grip Backstraps for all hand sizes and easy fits.<br />
5. A second Safety mechanism for double safety.<br />
6. Real Slide action to simulate real shooting experience.<br />
7. Luminous Sights enables the user to fire in the dark.<br />
8. M1913 Tactical rail for greater flexibility in accessory combination<br />
9. Metal Slide and polymer frame, a perfect combination of reliability and agility.
In addition to satisfying the general consumers, the PT20 intelligent electric treadmill pays special attention to human-oriented operation and intelligent digital interactive design to meet the needs of the majority of customers.
1. Smart Technology: Introduce the Personal Intelligence Sports Health Management App to allow users to use the built-in display heart rate.
2. Human design, solid and practical: human interaction design with logic interface, display and control panel combined with knob operation, providing users with easy identification and convenient operation.
3. Concise shape: The overall shape of the product is a simple large-scale flat riser appearance structure.
4. Comfortable and durable: Special electrostatic powder paint is used to enhance the wear resistance of the treadmill, scratch resistance, and high static resistance.
5. Energy-saving and carbon-reduction: The product is automatically shut down when no one is used for six hours.
GR7 is a true indoor cycles created for people who want a more inspiring, motivating, engaging way to ride. Thoughtfully designed GR7 is precision-engineered to bring the feel of real road cycling.
? Rear-drive design and ergonomic handlebars, seat and pedals bring the feel of real road cycling to indoor environments
? Magnetic resistance system provides instant, smooth adjustments to challenge
? Adjustable handlebars, seat and pedals make it easy for users of all sizes to find a comfortable riding position
? LCD console offers unique Glow Ride lighting system that lead riders through three different phases of riding to simulate road cycling
? FitDisplay mobile app connects to the cycle via Bluetooth to provide entertainment, motivation, workout tracking and more. Beat program coaches you through resistance changes in sync to your favorite music, Virtual Active gives you the chance to explore exotic locales, and competition programs let you race friends and unlock reward points.
Slam Dunk Basketball Kit is combined with our magic suction cup, it is powerful and enables to adjust position easily matching the needs of kids and adult. With FECA core technology on vacuum suction cups. The structure is stable, durable, safety, innocuous, and eco-friendly, also with the lock system design of hoop and suction cups is easy assembly and storage to have fun anytime and anywhere for family activities.
Adapted with FECA patent suction cup, the loading, duration and suction ability are highly increased. Also waterproof, temperature resistance (range from -10℃ to 70℃) and reusable characteristics enhance the lifetime of product which ensure the practicality in variety environment.
With excellent quality, patent technology, creative design, professional package, marketing strategy and complementary between e-commerce and physical store, FECA has successfully build brand reputation.
(1)The new KENDA Booster K1227 is a World Cup proven XC race tire that is aggressive enough to push traction to new limit. It's also one of the fastest and lightest XC tires on the market.
(2)The Booster utilizes a newly developed race compound that is fast and grippy, especially on dry, loose over hard and rough and rocky terrain.
(3)Combines the best of both worlds and is your first choice when looking for the perfect race tire.
(4)It is available with KENDA’s lightest casing Tubeless Race, and with added sidewall protection Sidewall Casing Technology.
(5)The first choice for the UCI World Class cycling team: Bianchi MTB Team and Norco Factory Racing. It also took leading positions in new designs among the top bicycle brands.
(6)With KENDA worldwide distributor strategy, K1227 will be promoted to these main markets–Taiwan, China, Asia, Australia, New Zealand, USA and EU.
(7)With multiple marketing channels, K1227 available in various sizes, full line will be completed in 2019.
The all-new ONE-TWENTY is the best all-rounder. This short travel trail bike (front 130 mm/rear 120 mm) is equally at home on long and demanding uphills as it is on energy-sapping straights as well as technical downhills and singletracks. The updated geometry and frame design gives the bike a very playful character, but it is still precise and lightning fast. Due to its low weight and fantastic power delivery, it is a hugely capable long distance bike. Equipped with a new oversized chain stay design, which increases the rear end stiffness of the frame dramatically and improves durability as well. The CF4 level carbon frame is around 400g lighter and impresses through increased stiffness and durability. The head tube angle has been slackened from 69 to 67.3 degrees, improving the descending skills of the ONE-TWENTY even further. The chain stays are 10 mm shorter resulting in a more playful bike which still offers the perfect balance between being a great climber and an agile trail bike
Merida’s all-new MISSION CX is a Design & Innovation Award 2019 winner. It combines thoroughbred cyclocross racing genes with a long list of features that make it a sophisticated “all-round” bike.
While this bike presents a UCI-certified frame for cyclocross race, MISSION CX can be also dressed up for day-to-day commuting with plenty of unique features as follows:
Merida CF3 carbon frame with carbon dropouts: ‘Nano Matrix’ for extra impact resistance, Tapered head tube and 142x12 mm rear through axle provide stiffness and steering precision. ‘Smart Entry’ Internal cable routing, removable seat stay bridge and mudguard mounts.
All MISSION CX features a full carbon tapered fork with a 12 mm bolt through axle. The bolt through improves stiffness for the axle, whilst the tapered carbon steerer increases vertical stiffness, providing very precise steering and enhanced confidence in corners.
The tango of the night shortly kicks and kicks, and under the charm of the dancing sound of flamenco flame-red.
Asia spirit's CHARMING women road bike, the use of high carbon fiber frame rigidity, such as can meet the demand of Oriental female petite body riding.
The following is the design concept of the most suitable road bike in Asia:
1. The drive chainwheel adopts 48/32 gear ratio setting.
2. Drive the flywheel to 11-32t corresponding to the big tooth disk, which is suitable for riding in the long distance of the slope flat road.
3. It is most suitable for Asian female body height ratio, and the crank length is 160MM, so that the rider can trample forward with the most suitable circumference.
4. Apply lightweight high-strength carbon fiber materials, increase the head pipe and optimize the internal walking design.
1. Ford F250/F350/F450 Super Duty
2. "Steel-full" Heavy Duty Series
3. Energy conservation & environmental protection LED technologies
4. square-shaped fisheye is used for widening lighting areas to ensure optimum light condition
5. Durability tested to ensure driving safety
6. Additional inner lights to assist turn signal
7. Brand new outlook design compare to traditional rounded headlights
8. "C" shaped LED headlights
9. Brightness designed to ensure safety for drivers, on-coming vehicles, and pedestrians
10. All free spaces are used efficiently without interrupting the design of the headlight
UNI 1001 classic seat provide customer-oriented service with attractive styling and comfortable request; moreover, it shows the innovative value of product and marking aspect by combining innovative green energy material also a great breakthrough for UNI AUTO. UNI 1001 could apply for SUV, bus, coach, MPV and use for household luxury sofa.With required international standard, it deepen the trust that our customer count on UNI ATUO. Taking customer point of view as beginning, we gather market research to figure out what is best for our customer.
Klever H/T2 provides a great ride with strong wet and snow performance for the LT segment. Advanced modeling and compounding provide the Klever H/T2 with the durability for a 50,000 mileage warranty for LTR sizes and a 60,000 mileage warranty for P-metric.
Computer optimized footprint for excellent wear and handling under multiple load conditions. Strong shoulder blocks enhance handling and cornering stability. Snow sipes and increased lateral groove densities improve traction performance, and driving stability in wet and snow conditions. Wide circumferential groove widths improve hydroplaning & wet traction.
A variety of LED headlights are currently available for use in vehicles. However, optical distribution expertise was not utilized in altering their design from a halogen bulb structure to an LED structure, which led these lights to fail to meet governing regulations as well as the requirements of the original car makers. On the contrary ADI Optics, has developed b-beam lamps whose spatial distribution meet regulatory requirements regardless of the light fixture they are used in.With its unconventional light source designs, ADI Optics’ patented LED motor vehicle headlight lamps comply with optical and thermal dissipation requirements as well as structural and regulatory ones. Its product structure combines high and low beams into one optical design and adheres to ECE R112 regulations. The low beams remain on and bright when the driver turns on the high beams, while the center of the low beams compensates emittance for brightness to avoid driving hazards due to poor road lighting.
No matter what field do we engage in, we all need new blood to fresh the market. So ALIGN R&D Team has been working on this issue and finally brings out T-REX 300X RTF.
T-REX 300X is easy for beginner to get started, its light and tiny only 525mm wingspan & 418g w/o battery. It comes out of RTF version with ALIGN A10 radio & MiniGRS FBL system, the only thing to do is unbox then fly to help solving the potential assembly and adjustment problem.
T-REX 300X is utilized with perfect design, DFC rotorhead, low CG with direct flight response; intensive body with embedded material & carbon fiber plate; the beautiful red anodizing creates highly pleasing aesthetics; enlarge the aluminum tailboom improves overall rigidity & anti-torsion.
Based on 300MX motor paired with DS450 & DS455 servos supplies superior efficiency, high power output, extreme torque, and low current, low temperature while flying 3D. Thus T-REX 300X is longer a toy but is mature design of excellence just like T-REX 700X.
No matter what field do we engage in, we all need new blood to fresh the market. So ALIGN R&D Team has been working on this issue and finally brings out T-REX 300X RTF.
T-REX 300X is easy for beginner to get started, its light and tiny only 525mm wingspan & 418g w/o battery. It comes out of RTF version with ALIGN A10 radio & MiniGRS FBL system, the only thing to do is unbox then fly to help solving the potential assembly and adjustment problem.
T-REX 300X is utilized with perfect design, DFC rotorhead, low CG with direct flight response; intensive body with embedded material & carbon fiber plate; the beautiful red anodizing creates highly pleasing aesthetics; enlarge the aluminum tailboom improves overall rigidity & anti-torsion.
Based on 300MX motor paired with DS450 & DS455 servos supplies superior efficiency, high power output, extreme torque, and low current, low temperature while flying 3D. Thus T-REX 300X is longer a toy but is mature design of excellence just like T-REX 700X.
(1)Two embedded media modules make monitor display independently. There is a built-in media board that support plug and play functionality.
(2)The display can be readable under sunlight with the brightness of 700 nits
(3)Aspect ratio of monitor is 16:3 with resolution of 1920X360.
(4)Used in the central area of the carriage to enhance the passenger information deliver.
(5)High reliability: This display has such high-profile specifications including over 50,000 hours in MTBF and passed rigorous thermo and vibration tests.
(6)LWO Company has obtained more than 20 global patent approvals related to dual-sides display which will strengthen the competitive advantages.
(7)This display can be seen as the terminal device to IoT solutions. Display will not be a monitor but a platform can execute complex works for smart transportation system, like passenger flow analysis, emergency services, environment monitoring, etc.
(1)Two embedded media modules make monitor display independently. There is a built-in media board that support plug and play functionality.
(2)The display can be readable under sunlight with the brightness of 700 nits
(3)Aspect ratio of monitor is 16:3 with resolution of 1920X360.
(4)Used in the central area of the carriage to enhance the passenger information deliver.
(5)High reliability: This display has such high-profile specifications including over 50,000 hours in MTBF and passed rigorous thermo and vibration tests.
(6)LWO Company has obtained more than 20 global patent approvals related to dual-sides display which will strengthen the competitive advantages.
(7)This display can be seen as the terminal device to IoT solutions. Display will not be a monitor but a platform can execute complex works for smart transportation system, like passenger flow analysis, emergency services, environment monitoring, etc.
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Featured Events
2020-01-04 - 2020-01-05
HCMC Marathon powered by Taiwan Excellence
Location：Vietnam
2020-11-12 - 2020-11-14
Taiwan Excellence Pavilion at TAIWAN EXPO 2020 INDONESIA
Location：Indonesia
2020-11-25 - 2020-11-28
Taiwan Excellence Pavilion @ Archidex
Location：Malaysia
2020-09-02 - 2020-09-02
Taiwan Excellence Press Conference @Eurobike 2020
Location：Germany
2020-10-01 - 2020-10-04
Taiwan Excellence Events at 2020 Sea Otter Classic
Location：United State
2020-09-03 - 2020-09-05
Taiwan Excellence Pavilion at TAIWAN EXPO 2020 THAILAND
Location：Thailand
