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Sports and Leisure Industry
An Overview of
Taiwan Excellence Products
Trends in Taiwan’s Sports and Leisure Industry
The sports market is booming worldwide. In recent years, Taiwan’s sports and leisure supply chain and fitness center sector have been consistently on the rise. With the 2020 Tokyo Olympics in the offing, Taiwan’s sports and leisure industry is set to reap positive benefits. According to the Taiwan Institute of Economic Research, the output of the sporting goods manufacturing industry displayed double-digit growth of 17.26% from January to February 2019. Notably, at the recent 2018 World Cup, 32 countries used sports equipment from Taiwan. In 2019, Taiwan’s bicycle exports approached the NT$10 billion dollar mark, a new milestone in the sports and leisure industry.

In 2018, Taiwan achieved a total of US$1.94 billion in sporting goods exports, with an annual growth rate of 6.73%. Taiwan’s top three markets are the United States (43.84%), China (11.03%), and Japan (7.21%).
“In 2017, global fitness center memberships reached 174 million, and fitness centers generated revenues of US$87.2 billion worldwide. Total memberships are expected to reach 230 million by 2030.”
- International Health, Racquet & Sportsclub Association (IHRSA)
Made-in-Taiwan Jerseys and Football Cleats Dominate the World Cup
Major international events such as the Olympics and the World Cup and many star athletes use sports equipment that is Made in Taiwan. According to a report by CommonWealth Magazine, Taiwanese companies are the exclusive providers of a wide array of sports equipment, including badminton rackets, bicycles, soccer balls, athletic shoes and protective gear, generating revenues of nearly NT$500 billion.
Taiwan’s World-renowned Bicycle Industry Exports Hit the NT$10 billion Mark
In 2018, the total exports of Taiwan’s bicycle industry reached US$3.23 billion, an increase of 14.7%. From January to September 2019, total exports reached US$2.64 billion, an increase of 11% compared to the same period of the previous year. The main source of growth was high-value electric bicycles. Taiwan exported 234,000 e-bikes during this period, an annual growth rate of 111%. Total export revenues reached US$312 million, close to the NT$10 billion mark, an annual growth rate of 103%.

Europe and North America are the main markets for both e-bikes and conventional bicycles, with the European Union accounting for 50% of total exports, followed by the United States, accounting for 30%.
Global Sports and Leisure Industry Trends
The Global Sports Craze
According to the international survey agency Plunkett Research, total global annual revenues in the sports and leisure related industries is now US$1.5 trillion. The global sports and leisure industry has grown by 5.7% annually since 2005. At this rate, driven by the Tokyo Olympics boom, total revenues of the global sports and leisure industry has a chance of hitting the US$2 trillion mark by 2020.
Four Major Sports Technology Trends
  • Quantitative Data

    Wearable devices such as smart watches and smart bracelets can now provide useful information and statistics, by analyzing data collected from built-in accelerometers, gyroscopes and other sensors.

  • Virtual/Physical Integration

    Virtual/physical integration technology enhances athletic experiences, such accessing online road maps for real-world running, or experiencing 3D rides as an avatar on a bicycle cycling alongside other athletes from around the world.

  • Home Fitness

    Home fitness is one of the latest trends in sports. Consumers can purchase sports and fitness commodities online and have them delivered to their homes to enjoy workouts, rain or shine.

  • Gamification and Virtual Social Networking

    Excellent coaches, interactive screens, elastic cushioned mats and walls made of pressure-sensitive materials, LED lights, and sound effects are just some of the latest innovations in this field. Heartbeat and training data can be recorded throughout workout sessions, and game modes with sound and light effects make highly repetitive exercise movements interesting and motivational.

* Please see the booklet for relevant reference data.
Sports and Leisure Industry Video
Luxury Recommendation
Okuma Epixor XT spinning reels feature C40x carbon Torsion Control Armor construction reduce twist and torque and keeps the internal parts in perfect alignment, C40x is substantially stronger composite than standard graphite materials, lighter and more durable. - TCA: C40x carbon Torsion Control Armor reduces twisting - Multi-disc, Japanese oiled felt drag washers - 7BB+1RB stainless steel bearings - Quick-Set ant-reverse bearing - Precision machine cut brass pinion gear - Slow oscillation system for improved line lay - Corrosion resistant graphite body and rotor - CFR: Cyclonic Flow Rotor technology - Rigid metal handle design for strength - Machined aluminum, 2-tone anodized spool with LCS lip - Heavy duty solid aluminum bail wire - RESII: Computer balanced Rotor Equalizing System
Different from drones, there is a group of pilots addict to RC heli for fun and pro flight. Especially nitro helicopter, pilots enjoy this adorable speed, sound of the wind and smell of fuel smoke. Like most motor riders dreaming of Harley Motor, RC pilots also want to fulfill their dreams of flying “ALIGN T-REX 600XN”. After years of R&D, ALIGN finally make this new 50-Size nitro helicopter to be real. We make it an offer you can't refuse: lightweight, endurable and delicate designs. It features the new direct to swashplate servo and utilizes low CG FBL System to increase responsiveness and precision in 3D flight. The Engineered Narrow Body Design efficiently decrease gear abrasion and frame deformation in flight. By moving the engine forward to allow the fuel tank to be positioned in the center of the main shaft, CG keeps consistent as the fuel level changes during flight. T-REX 600XN innovative design will excite your inner soul to bring back your passion for nitro definitely!
The brand new GF63 debuts with its 15.6 ultra slim footprint and thin bezel with measuring less than 2kg in weight. Continuing MSI's gaming DNA and powerful performance, the GF63 carries up to 8th Gen. Intel Core i7 processor and GeForce GTX 1050Ti graphics, while lasting over 7 hours in battery life. The GF63 provides gamers a new choice of portable gaming firepower! Gamers can enjoy more immersive gameplay in an even more compact chassis. Nahimic3 with exclusive Audio Boost enhance in-game 3D surround sound and make finite control over your music, movies, and conference calls.<br /> Featuring its performance is the brushed aluminum cover decorated by the signature red dragon shield and a unique asymmetric dual-pattern underneath. The new aesthetic retains low profile while still flow the gaming blood. With optimization brought by the new MSI Dragon Center 2.0, the GF63 elevates the gaming experience. Thin, light, yet powerful, GF63 makes “portable gaming” more accessible than ever!
Each set of the SMART BOX series contains 1 activity book and 1 manipulative toy. The most distinguish feature of the series is its 3-level learning-by-playing design: an introduction story, self-challenging tasks, and family table games. With years of experience in developing learning materials and educational toys, we are able to exceed ordinary toy manufacturers by providing children more beneficial learning experience while playing. To cope with the new digital era, we skipped traditional marking channels. SMART BOX went viral in one week because of experiential marketing: free samples for fans to share on FB pages, toy review videos by kids, and an exclusive webpage to elaborate product features. Such online and offline marketing strategy led to a success when launching this new product at TIBE 2017. SMART BOX was not only a big hit at TIBE, it was later introduced to Japan by Gakken, the largest educational publisher. SMART BOX is now also available in the States and Thailand.
Slam Dunk Basketball Kit is combined with our magic suction cup, it is powerful and enables to adjust position easily matching the needs of kids and adult. With FECA core technology on vacuum suction cups. The structure is stable, durable, safety, innocuous, and eco-friendly, also with the lock system design of hoop and suction cups is easy assembly and storage to have fun anytime and anywhere for family activities. Adapted with FECA patent suction cup, the loading, duration and suction ability are highly increased. Also waterproof, temperature resistance (range from -10℃ to 70℃) and reusable characteristics enhance the lifetime of product which ensure the practicality in variety environment. With excellent quality, patent technology, creative design, professional package, marketing strategy and complementary between e-commerce and physical store, FECA has successfully build brand reputation.
Supertex uses natural materials, health care, scientific and eco-technology to create new value for the products and launched their own brand in equestrian supplies. Besides displaying a full range products in the factory show room, Supertex also take part in equestrian trade show in Germany for international marketing and promotions. Different from the equestrian products on the market, most of them are not functional and featured. Supertex uses the moisture-absorbing and quick-drying knitted fabrics that have won the quality awards and the recycled fabric made from plastic bottles. The breeches are created with environmental protection, fashion, performance and features. By adding elastic material and designed by internationally renowned designers, it is the perfect engineering and creative presentation. It is not only environmentally friendly and innovative, but also provides customers with the best choices for fashionable clothing and equestrian sports.
The BLE-XFG GBB pistol is a very user-centric product which has ergonomic designs, user-friendly mechanisms and has following features:<br /> 1. Embossed slide with texture finish.<br /> 2. Compact, clean squared, modern designed figure and profile.<br /> 3. Ambidextrous Slide and Magazine Catch, friendly to both-handed users.<br /> 4. Interchangeable Grip Backstraps for all hand sizes and easy fits.<br /> 5. A second Safety mechanism for double safety.<br /> 6. Real Slide action to simulate real shooting experience.<br /> 7. Luminous Sights enables the user to fire in the dark.<br /> 8. M1913 Tactical rail for greater flexibility in accessory combination<br /> 9. Metal Slide and polymer frame, a perfect combination of reliability and agility.
The Paragon X included the Johnson Exclusive AirTrain Technology combines responsive air cushioning with 10 challenge programs to simulate real trail running. Intuitive controls can easily adjust speed and incline at the touch of a button, and the FitDisplay app with WeChat compatibility connects via Bluetooth to elevate the exercise experience with all the things that keep you moving. It is the only treadmill for trail running beginners and enthusiasts who want to take their training further at home. - AirTrain Technology Our exclusive design features an air cushion system beneath the deck that inflates along with preprogrammed changes in speed, incline and terrain based on 10 real trail running competitions across North America, Asia and Europe. And uou can even choose from grass, dirt, gravel and stone terrain settings to create a feel right for the way you like to run.
TPI first introduced all ceramic ball bearings for bike wheel hubs several years ago. They were assembled in a hub and wheel for track bike. It was tested that 0.3 second reduction was achieved by Olympic athlete thanks to its low friction and high stiffness to weight ratio properties. Bike wheel hubs specified all ceramic ball bearings which are made of ASTM F2094 Standard ceramic and manufactured by automated machine exceeds industrial standard. They provide excellent friction property for hubs where 90% bearing friction loss is consumed.
(1)The new KENDA Booster K1227 is a World Cup proven XC race tire that is aggressive enough to push traction to new limit. It's also one of the fastest and lightest XC tires on the market. (2)The Booster utilizes a newly developed race compound that is fast and grippy, especially on dry, loose over hard and rough and rocky terrain. (3)Combines the best of both worlds and is your first choice when looking for the perfect race tire. (4)It is available with KENDA’s lightest casing Tubeless Race, and with added sidewall protection Sidewall Casing Technology. (5)The first choice for the UCI World Class cycling team: Bianchi MTB Team and Norco Factory Racing. It also took leading positions in new designs among the top bicycle brands. (6)With KENDA worldwide distributor strategy, K1227 will be promoted to these main markets–Taiwan, China, Asia, Australia, New Zealand, USA and EU. (7)With multiple marketing channels, K1227 available in various sizes, full line will be completed in 2019.
This all-new high-performance Defy Advanced Pro is handcrafted with Giant’s Advanced composite and specifically engineered for endurance road riding. With the perfect blend of stiffness and compliance, it delivers a smooth, fast ride quality for your longest, hardest rides. Its innovative technologies include a Giant D-Fuse SL composite seatpost and Contact SLR D-Fuse composite handlebar,vspecially shaped cockpit components that work as a system to add compliance and reduce road shocks and vibrations. The framevis also integrated for disc brakes, with flat mounts and 12mm front and rear thru-axles, plus clearance for high-volume tires up to 32c. The oversized and tapered OverDrive 2 full-composite steerer tube boosts cornering precision, while the PowerCore bottom bracket (dropped 5mm from the previous generation Defy to compensate for larger tires) delivers precise handling and class-leading pedaling efficiency.
DIABLO XL rim is made of asymmetrical shape. It is a rare wide version in the EMTB wheelset. hub ratchet feature improves the good efficiency of the steering wheel set for Off-Road road conditions. There are many new leisure exercises come up beside climbing and running. For example, touring by e-bike, cross country riding and third rail cup…E-Bicycle is the first choice besides car to be transportation. E-Bicycle can take people everywhere in short or long way, on road and off road. People start to outdoor and exploring our growth environments. Using bicycle be the mainly transportation help people to see the world in different view. This situation made us satisfy and inspire us to design friendly product to the world. Designed product convenient to people and good to planet. All the material we used are recyclable. Not only this, these material doesn’t need multiple recycle progressing decreased resource wasting. This is the responsibility we need to do be a part in industry.
BON 125 ABS Plus is established to lead the new trend and technology of scooter’s industry. 1.Safety: It adopts BOSCH’s ABS system in order to improve driving stability and usually shortens the brake path as well. 2.Eco-friendly: It adopts the “idle stop” system to reduce the emission of CO, HC and CO2 and increase 10% more efficiency in fuel consumption. 3.SCES Engine: PGO develops a new generation engine to save fuel consumption and raise the motive force. This engine also adopts superior NASA aluminum alloy piston to create 10.1 horsepower. 4.Avant-garde shape: The body structure is designed by “Lap Link” method and use carbon cover to upgrade the texture. 5.Center stand: PGO engineers devote to create lightest center stand structure, even single hand can park the scooter well. 6.High-density sponge seat: High-density sponge seat is better than normal sponge. 7.Valve: equip automatically seat-open and USB QC 2.0 to increase and improve users' convenience of operation.
The vertical mounted LED Front Indicator for Ducati Diavel 1260S Motorcycle was innovatively designed and produced by TYC. It complies with ECE, CCC and SAE regulations and presents an imposing and sporty character. The design is sophisticated yet powerful. Distinctive from the regular horizontal mounted front indicator, the vertical light guide with extensive parallel lines provides attractive illumination and visual effect. The artistically crafted unique style with the outstanding LED lines also take safety into account. It saves nearly 50% of energy consumption comparing to the traditional halogen H4 bulb. The use of non-toxic materials and eco-friendly manufacturing is complied with RoHS and REACH regulation, which TYC is fully committed to develop Made In Taiwan high quality meeting international green energy standard.
Like 125 EV is a smart, tech and retro e-scooter. Square LED headlight shows sense of European style. It has 4,000W; the maximum speed is 70km/h. It comes with LED lightings and Noodoe. Noodoe is a smart scooter experience that connects smart phone and scooter smartly. Noodoe Navigation pioneers a ROAD-FOCUSED NAVIGATION concept. It presents to you the number of intersections on your side of the street before your next turn. The most important characteristic of Noodoe is that you can create your own dashboard to make your ride distinctively personal. Besides, it also has Ionex system. KYMCO pioneers the industry’s first smart energy bay, which makes battery removal not only delightful, but also cool to watch. The Ionex battery is compact and stylish. At less than 5kg it is effortless to carry for anyone. The under-floor battery placement helps the electric scooter achieve the largest under-seat storage ever.
Titan used to be power in Golden Era where people have respected and admired for a long time. F250, LED light Bar as a base, bezel as an extension. In Ancient God of Egypt, Horus means real perception, real feeling. In vehicle, projector headlights act as eyes of human with crystal clear and marble like. 1. Low energy consumption 2. High efficiency 3. Cold light source 4. Compact size 5. Long lifespan 6. Wide view. 7. Switchable 8. Square type 9. Well-spread illumating It's only 1 second from perception to hit the brake, so the visibility of the road is extremely important. LED light bar is easily to be seen and drivers can react immediately.
No matter what field do we engage in, we all need new blood to fresh the market. So ALIGN R&D Team has been working on this issue and finally brings out T-REX 300X RTF. T-REX 300X is easy for beginner to get started, its light and tiny only 525mm wingspan & 418g w/o battery. It comes out of RTF version with ALIGN A10 radio & MiniGRS FBL system, the only thing to do is unbox then fly to help solving the potential assembly and adjustment problem. T-REX 300X is utilized with perfect design, DFC rotorhead, low CG with direct flight response; intensive body with embedded material & carbon fiber plate; the beautiful red anodizing creates highly pleasing aesthetics; enlarge the aluminum tailboom improves overall rigidity & anti-torsion. Based on 300MX motor paired with DS450 & DS455 servos supplies superior efficiency, high power output, extreme torque, and low current, low temperature while flying 3D. Thus T-REX 300X is longer a toy but is mature design of excellence just like T-REX 700X.
No matter what field do we engage in, we all need new blood to fresh the market. So ALIGN R&D Team has been working on this issue and finally brings out T-REX 300X RTF. T-REX 300X is easy for beginner to get started, its light and tiny only 525mm wingspan & 418g w/o battery. It comes out of RTF version with ALIGN A10 radio & MiniGRS FBL system, the only thing to do is unbox then fly to help solving the potential assembly and adjustment problem. T-REX 300X is utilized with perfect design, DFC rotorhead, low CG with direct flight response; intensive body with embedded material & carbon fiber plate; the beautiful red anodizing creates highly pleasing aesthetics; enlarge the aluminum tailboom improves overall rigidity & anti-torsion. Based on 300MX motor paired with DS450 & DS455 servos supplies superior efficiency, high power output, extreme torque, and low current, low temperature while flying 3D. Thus T-REX 300X is longer a toy but is mature design of excellence just like T-REX 700X.
The 65,000 DWT class semi-submersible deck cargo/heavy lift carrier is higher deadweight with more advance feature and complex specification compared to the “MV Blue Marlin” of the 56,500 DWT DCC of CSBC built. The special three tiers horizontally and three rows vertically of water ballast tanks are arranged with cargo deck area mainly, additional one gigantic forecastle deckhouse/compartment forward and two removable buoyancy towers abaft, consisting seventy six ballast tanks in total which determine the key performance of the vessel’s operations during loading/unloading and submerging/transit. Electric motors which help the carbon dioxide emission being reduced largely have been adopted. According to the sea trial results, the DCC has well demonstrated in all aspects to meet the requirement such as seakeeping, maneuvering, hydrodynamic performance etc. It shows that the DCC is second to none compared with other similar pier vessels and surely to be the pride of Taiwan excellence
The 65,000 DWT class semi-submersible deck cargo/heavy lift carrier is higher deadweight with more advance feature and complex specification compared to the “MV Blue Marlin” of the 56,500 DWT DCC of CSBC built. The special three tiers horizontally and three rows vertically of water ballast tanks are arranged with cargo deck area mainly, additional one gigantic forecastle deckhouse/compartment forward and two removable buoyancy towers abaft, consisting seventy six ballast tanks in total which determine the key performance of the vessel’s operations during loading/unloading and submerging/transit. Electric motors which help the carbon dioxide emission being reduced largely have been adopted. According to the sea trial results, the DCC has well demonstrated in all aspects to meet the requirement such as seakeeping, maneuvering, hydrodynamic performance etc. It shows that the DCC is second to none compared with other similar pier vessels and surely to be the pride of Taiwan excellence
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