nav-logo

Home / Industry Overview / Sports & Leisure

  1. Home
  2. Industry Overview
  3. Sports & Leisure
Sports and Leisure Industry
An Overview of
Taiwan Excellence Products
Trends in Taiwan’s Sports and Leisure Industry
The sports market is booming worldwide. In recent years, Taiwan’s sports and leisure supply chain and fitness center sector have been consistently on the rise. With the 2020 Tokyo Olympics in the offing, Taiwan’s sports and leisure industry is set to reap positive benefits. According to the Taiwan Institute of Economic Research, the output of the sporting goods manufacturing industry displayed double-digit growth of 17.26% from January to February 2019. Notably, at the recent 2018 World Cup, 32 countries used sports equipment from Taiwan. In 2019, Taiwan’s bicycle exports approached the NT$10 billion dollar mark, a new milestone in the sports and leisure industry.

In 2018, Taiwan achieved a total of US$1.94 billion in sporting goods exports, with an annual growth rate of 6.73%. Taiwan’s top three markets are the United States (43.84%), China (11.03%), and Japan (7.21%).
“In 2017, global fitness center memberships reached 174 million, and fitness centers generated revenues of US$87.2 billion worldwide. Total memberships are expected to reach 230 million by 2030.”
- International Health, Racquet & Sportsclub Association (IHRSA)
Made-in-Taiwan Jerseys and Football Cleats Dominate the World Cup
Major international events such as the Olympics and the World Cup and many star athletes use sports equipment that is Made in Taiwan. According to a report by CommonWealth Magazine, Taiwanese companies are the exclusive providers of a wide array of sports equipment, including badminton rackets, bicycles, soccer balls, athletic shoes and protective gear, generating revenues of nearly NT$500 billion.
Taiwan’s World-renowned Bicycle Industry Exports Hit the NT$10 billion Mark
In 2018, the total exports of Taiwan’s bicycle industry reached US$3.23 billion, an increase of 14.7%. From January to September 2019, total exports reached US$2.64 billion, an increase of 11% compared to the same period of the previous year. The main source of growth was high-value electric bicycles. Taiwan exported 234,000 e-bikes during this period, an annual growth rate of 111%. Total export revenues reached US$312 million, close to the NT$10 billion mark, an annual growth rate of 103%.

Europe and North America are the main markets for both e-bikes and conventional bicycles, with the European Union accounting for 50% of total exports, followed by the United States, accounting for 30%.
Global Sports and Leisure Industry Trends
The Global Sports Craze
According to the international survey agency Plunkett Research, total global annual revenues in the sports and leisure related industries is now US$1.5 trillion. The global sports and leisure industry has grown by 5.7% annually since 2005. At this rate, driven by the Tokyo Olympics boom, total revenues of the global sports and leisure industry has a chance of hitting the US$2 trillion mark by 2020.
Four Major Sports Technology Trends
  • Quantitative Data

    Wearable devices such as smart watches and smart bracelets can now provide useful information and statistics, by analyzing data collected from built-in accelerometers, gyroscopes and other sensors.

  • Virtual/Physical Integration

    Virtual/physical integration technology enhances athletic experiences, such accessing online road maps for real-world running, or experiencing 3D rides as an avatar on a bicycle cycling alongside other athletes from around the world.

  • Home Fitness

    Home fitness is one of the latest trends in sports. Consumers can purchase sports and fitness commodities online and have them delivered to their homes to enjoy workouts, rain or shine.

  • Gamification and Virtual Social Networking

    Excellent coaches, interactive screens, elastic cushioned mats and walls made of pressure-sensitive materials, LED lights, and sound effects are just some of the latest innovations in this field. Heartbeat and training data can be recorded throughout workout sessions, and game modes with sound and light effects make highly repetitive exercise movements interesting and motivational.

* Please see the booklet for relevant reference data.
Sports and Leisure Industry Video
Luxury Recommendation
Different from drones, there is a group of pilots addict to RC heli for fun and pro flight. Especially nitro helicopter, pilots enjoy this adorable speed, sound of the wind and smell of fuel smoke. Like most motor riders dreaming of Harley Motor, RC pilots also want to fulfill their dreams of flying “ALIGN T-REX 600XN”. After years of R&D, ALIGN finally make this new 50-Size nitro helicopter to be real. We make it an offer you can't refuse: lightweight, endurable and delicate designs. It features the new direct to swashplate servo and utilizes low CG FBL System to increase responsiveness and precision in 3D flight. The Engineered Narrow Body Design efficiently decrease gear abrasion and frame deformation in flight. By moving the engine forward to allow the fuel tank to be positioned in the center of the main shaft, CG keeps consistent as the fuel level changes during flight. T-REX 600XN innovative design will excite your inner soul to bring back your passion for nitro definitely!
Each set of the SMART BOX series contains 1 activity book and 1 manipulative toy. The most distinguish feature of the series is its 3-level learning-by-playing design: an introduction story, self-challenging tasks, and family table games. With years of experience in developing learning materials and educational toys, we are able to exceed ordinary toy manufacturers by providing children more beneficial learning experience while playing. To cope with the new digital era, we skipped traditional marking channels. SMART BOX went viral in one week because of experiential marketing: free samples for fans to share on FB pages, toy review videos by kids, and an exclusive webpage to elaborate product features. Such online and offline marketing strategy led to a success when launching this new product at TIBE 2017. SMART BOX was not only a big hit at TIBE, it was later introduced to Japan by Gakken, the largest educational publisher. SMART BOX is now also available in the States and Thailand.
The brand new GF63 debuts with its 15.6 ultra slim footprint and thin bezel with measuring less than 2kg in weight. Continuing MSI's gaming DNA and powerful performance, the GF63 carries up to 8th Gen. Intel Core i7 processor and GeForce GTX 1050Ti graphics, while lasting over 7 hours in battery life. The GF63 provides gamers a new choice of portable gaming firepower! Gamers can enjoy more immersive gameplay in an even more compact chassis. Nahimic3 with exclusive Audio Boost enhance in-game 3D surround sound and make finite control over your music, movies, and conference calls.<br /> Featuring its performance is the brushed aluminum cover decorated by the signature red dragon shield and a unique asymmetric dual-pattern underneath. The new aesthetic retains low profile while still flow the gaming blood. With optimization brought by the new MSI Dragon Center 2.0, the GF63 elevates the gaming experience. Thin, light, yet powerful, GF63 makes “portable gaming” more accessible than ever!
#1246R Robotic Workshop that Gigo has innovated and is launching targeted children & their parents to enjoy at home and school classes to use as tool for learning. With Gigo’s new innovative and genius robotic creation systems, consumers will be using light sensor, touch sensors, ultrasonic sensors, servo motors, a core smart controller that act as the brain and direct link to tablets from where kids will program their creations. The hundreds of Gigo construction parts that are included will enable consumers to construct all kinds of models, from very simple 3 wheel robots to very elaborative creatures with many functions. The graphical programming user interface is provided by GigoBlockly (based on the open source “GoogleBlockly”) that is easy to use for even young kids at the age of 10 years, in addition it can sync with the corresponding program syntax (JavaScript) at the same time to provide a more knowledge background and inspiration for learning.
Okuma Epixor XT spinning reels feature C40x carbon Torsion Control Armor construction reduce twist and torque and keeps the internal parts in perfect alignment, C40x is substantially stronger composite than standard graphite materials, lighter and more durable. - TCA: C40x carbon Torsion Control Armor reduces twisting - Multi-disc, Japanese oiled felt drag washers - 7BB+1RB stainless steel bearings - Quick-Set ant-reverse bearing - Precision machine cut brass pinion gear - Slow oscillation system for improved line lay - Corrosion resistant graphite body and rotor - CFR: Cyclonic Flow Rotor technology - Rigid metal handle design for strength - Machined aluminum, 2-tone anodized spool with LCS lip - Heavy duty solid aluminum bail wire - RESII: Computer balanced Rotor Equalizing System
Supertex uses elements of natural materials, health care, scientific and eco-technology to create new value for the products and implied in their own brand of equestrian supplies. Besides displaying a full range products in the factory show room, Supertex also take part in equestrian trade show aboard for international marketing and promotions. Superatex’s GUEST FIR equestrian products are different from the common market product whereas they are normally functional and mainly made of leather or general cotton and synthetic fiber fabrics. By combining 3 awarded fabric, 2 patents and ergonomic technology, Supertex creates products that help people and horses achieve a more active and comfortable life.
Supertex uses natural materials, health care, scientific and eco-technology to create new value for the products and launched their own brand in equestrian supplies. Besides displaying a full range products in the factory show room, Supertex also take part in equestrian trade show in Germany for international marketing and promotions. Different from the equestrian products on the market, most of them are not functional and featured. Supertex uses the moisture-absorbing and quick-drying knitted fabrics that have won the quality awards and the recycled fabric made from plastic bottles. The breeches are created with environmental protection, fashion, performance and features. By adding elastic material and designed by internationally renowned designers, it is the perfect engineering and creative presentation. It is not only environmentally friendly and innovative, but also provides customers with the best choices for fashionable clothing and equestrian sports.
The idea is inspired from Falcon designed for sleek apperance. Cooperated with the professor Mr. Lin from NTUST , Falcon designed for wide vision, ergonomic fitting and easy usage, which is most benefit for triathlon swimmer. The feature is anti-fog last longer with new tech. The front lens is absolutely plane optical lens with precision molding tech. The advanced injection tech make TPR gasket combined with lens and make no leakage. Product Patent: Taiwan Patent, M543096 European Patent, 003827203-0001 China Patent, ZL201730095018.9 Product certificate: ISO9001: 2015 TW99 / 15584 BS5883: 1996 HKGH02158233 Rooted in Taiwan 39 years, We, SAEKO, offer services for 88 customers at over 50 countries around the world and distributed at 15 countries. At Taiwan, we are also with high market share and brand recognition. We also are serving the international sports brand like: Speedo, FINIS, Mizuno, Disney, Vorgee and Intersports which is the Europe's largest sporting goods channel and so on.
In the stressful modern work environment, increasing numbers of people relieve stress with sports. Many people listen to music while sporting to maintain sports with boring motions, particularly swimming. Apart from the discomfort for prolonged use, traditional swimming earphones using earbuds to transmit sound directly through the ear canal harms human hearing, making it difficult for users to breathe in the water, and letting the earbuds go off at the flip turn. The MUSIC SHELL thus becomes a total solution that brings users with a better sports experience. By simply hanging the small and lightweight MUSIC SHELL on the googles or in the cap, the patented bone conduction technology will create an underwater surround effect through two transmission paths for swimmers to freely enjoy music while swimming, making the MUSIC SHELL a perfect sports companion. The main concept of MUSIC SHELL: experience of joy, intelligence and health and sports with music without a wire.
Supertex uses natural materials, health care, scientific and eco-technology to create new value for the products and launched their own brand in equestrian supplies. Besides displaying a full range products in the factory show room, Supertex also take part in equestrian trade show in Germany for international marketing and promotions. Different from the equestrian products on the market, most of them are not functional and featured. Supertex uses the moisture-absorbing and quick-drying knitted fabrics that have won the quality awards and the recycled fabric made from plastic bottles. The breeches are created with environmental protection, fashion, performance and features. By adding elastic material and designed by internationally renowned designers, it is the perfect engineering and creative presentation. It is not only environmentally friendly and innovative, but also provides customers with the best choices for fashionable clothing and equestrian sports.
AROFLY is dedicated to the promotion of “Scientific Training.” The riders can monitor the performance to reach the expected peak value. AROFLY Power Meter, LINK, can easily pair all the GPS bike computers and upload the data to the Cloud. Precise analysis can be obtained easily. LINK can be easily installed and it does not require the tools or calibration. LINK is equipped with the unique tire pressure monitor to perform a tire health examination.It costs more than NT$30,000 when buying other Power Meters of the same grade. However, AROFLY adopts the globally patented algorithm with exclusive Dynamic Pressure Technology. Its series is always below NT$9,900, which is very affordable. It uses the most economic method to collect and analyze data.LINK is able to reduce the threshold from the sales price and installation, and increase the usage rate of the Power Meter, thereby increasing the popularity of the Power Meter while also allowing the riders to enjoy the benefits of the sport.
The PSF1's advanced vertically double-folding design allows users to fold and unfold quickly with six easy steps. It also allows the PSF1 to keep an integrated frame design to make the folding e-bike stylish as well as rigid. Along with a rear shock, the PSF1 offers comfortable rides on bumpy city roads and in outdoor environments. Featuring the 18.3kg lightweight design, the PSF1 perfectly satisfies the needs of city commutes and leisurely rides. BESV also provides an optional carrying case tailored for the PSF1. Stored inside the carrying case, the PSF1 is better protected and more conveniently placed in a trunk or carried around. The PSF1's Algorhythm software calculates the power needed by the drive system and delivers optimal performance as required, while the Smart Mode making sure every pedaling force is within the comfort zone. Furthermore, the PSF1 features a removable battery, Smart App, LCD color display with a USB charging port and much more to make every move a smart move!
The tango of the night shortly kicks and kicks, and under the charm of the dancing sound of flamenco flame-red. Asia spirit's CHARMING women road bike, the use of high carbon fiber frame rigidity, such as can meet the demand of Oriental female petite body riding. The following is the design concept of the most suitable road bike in Asia: 1. The drive chainwheel adopts 48/32 gear ratio setting. 2. Drive the flywheel to 11-32t corresponding to the big tooth disk, which is suitable for riding in the long distance of the slope flat road. 3. It is most suitable for Asian female body height ratio, and the crank length is 160MM, so that the rider can trample forward with the most suitable circumference. 4. Apply lightweight high-strength carbon fiber materials, increase the head pipe and optimize the internal walking design.
KMC’s Newest X12 Chain: Thinner, Faster, Stronger Fulfilling KMC’s premium X series status, enhanced inner X-bridge plate design guides gear teeth into the chain smoothly. In addition, optimal dynamic chamfering augments chain performance while avoiding shifting interference. The newest X12 chain possesses upgraded pin power (+400 kgf) for improved robustness and durability for increasing chain life and neutralizing the stresses caused by severe chain lines inherent to 12 speed systems. The Titanium Carbon Nitride Coating achieves high surface hardness and debris repulsion. KMC always focuses on innovation and has led the chain industry for over 40 years. KMC has received multiple design awards including the recently awarded 2017 iF Design Award in Asia when X12 was first released. New X12 chain accurately avoids gear interference, shifts smoothly, and is perfectly compatible with all 12 speed drivetrain systems and components. KMC has created a new benchmark for 12 speed chains.
With all-in resources & know-how, Merida's brand new eONE-SIXTY embodies its ambition to surpass the most tested and awarded bike in Merida’s history, the “original” eONE-SIXTY which was created 3 years ago. . The goal: to re-shine what MERIDA is known for today: innovation, outstanding performance, new benchmark for dynamic and the design of electric assisted bikes -- Striking appearance from a super stiff, robust yet lighter new carbon frame Perfectly tuned geometry and low centre of gravity offer agile handling, maximum traction, comfort & playful normally feasible only from a non-assisted bike. Unique "THERMO GATE" guarantees optimum operating temperature for battery while "ENERGY GUARD" protects the super compact battery co-developed with Shimano & rattle proof, superfast, easy yet secure access more special features: internal clamp inside the downtube, space for water bottle, big tyre clearance, internal block system into head tube, etc.
The philosophy in developing Frontier MT is combine the concepts of Thoughtful & People with the innovation technology to be able to go through various terrains’ test. To keep this production in the suitable balance between customers and environment. In order to satisfy three main requirements, “SAFETY”; “MANEUVERABILITY”; “High Quality”. DURO has put a lot of resources in analysis and developing. Starting from related process, environmental evaluation, the possibility in developing, the acceptance of risk, knowledge management and conformity assessment. Combining high strength materials with NYLON construction improves its strength and keeps its ability in driving performance as well as less rolling energy waste.Three plys polyester with full coverage construction in DL6600 makes it be as the best in the traction & durability performance, the excel pattern designed. The user friendly designed in tire bead area making user could change tire with less effort
1.Lucidity 26561 passed 5,000 times crash test, the rubber body is designed with the vertical gaskets, so that the product can quickly return after impact, and strengthen the collision resistance. 2.The combination of the stable rubber body and smooth glossy PC housing combines impact-resistant features with an elegant streamlined shape. 3.The traditional design of EOM use only rubber material to hold the light source. The rubber material is too soft to optimize the shape of the lamp. The Lucidity 26561 combines PC material to hold the light source, making the lamp shape unique and stable. The PC housing is available for customized color. 4.Lucidity 26561 adopts a new generation of light guide design which makes the overall lighting smoother. 5.Most EOM products have only one light source on the verge of product. The Lucidity 26561 extends the range of illumination to make lighting wider and more secure. 6.SMT full LED Lamp increase durability and life-cycle. 7.ECE homologation.
Ultimate machine, superior products. PGO brand new DOHC water-cooling engine with perfect burning efficiency to bring high power and performance. With new generation BOSCH ABS 10, all LED light and multi-link rear suspension, the TIGRA 200 is a best-designed scooter that base on the rider's requirement. Brand new DOHC engine with forging piston to enhance the durability and burning efficiency. The crankshaft balance axle decrease the vibration effectively. BOSCH ABS 10 plus front radial-mount brake caliper with 267mm disc and rear dual piston brake caliper with 245mm disc strengthen the brake system to raise the rider's safety. With MMI (Man-Machine Interface) LCD speedometer, it shows time, mileage, fuel level, rpm, and Ecu information. Rider can grasp all situation of scooter to enjoy the fun of riding.
K590 is specially designed for ATV/UTV vehicles, the tire provides great grip and handling performance even driving in the bad condition terrain. K590 is promoted in the countries where are famous for ATV/UTV models. (1)In order to satisfy the requirement of ATV/UTV, K590’s pattern design can get rid of the mud and water quickly. Besides the pattern design, KENDA also uses new compound technology to provide great grip and meet the demands of high speed. (2)K590 is built by BIAS casing, which can strengthen the structure and provide comfort to the riders. This tire keeps drivers safety and also provides the highest level of resistant puncture and excellent handling. (3)For the purpose of the saving fuel consumption, KENDA engineers apply the rounded profile which can decrease the rolling resistance for better fuel efficiency.
1. The rear lamp adopts a new generation of light guide optical design which makes 26085 have excellent recognition at night. 2. Direction indicators combines with light guide and progressive optical design. 3. The light guide uses a hidden light source to make the overall light smoother and without any abrupt dazzling bright spots. 4. The all-lamps adopt LED module design. 5. The use of SMT technology fully enhances the stability of continuous use. 6. If there is need to replace the lens under special circumstances, the optical lens can be easily removed without replacing the entire lamp. 7. The lamp base can be equipped with a plug. When the side of the rear lamp needs to be equipped with the side marker or license plate lamp, it is not necessary to pull the power wire from the front car body. The only thing to do is plugging into the optional socket of the back of 26085. It reduces the material and labor costs.
Contemporary style lines, creative interior spaces, tremendous interior volume, and flexible cruising speeds – these are the core features of the new Horizon FD85 fast displacement motoryacht. The FD85’s exterior and interior layouts were designed to take full advantage the volume provided by her 23’2” beam, with separate areas for entertaining, relaxing, and enjoying the surroundings. A full-beam, on-deck master stateroom and four guest staterooms below deck – as well as crew quarters just forward of the engine room. The FD85 is a truly advanced, mid-range motoryacht that incorporates cutting-edge design with functional living and entertaining spaces that are comparable to most 100+ yachts.
V76 Flybrige is designed to deliver the finest cruising experience to owners who relish the trill of controlling their yacht from the fly bridge. Large signature main deck window lines running along each side provide a sleek, dynamic profile and plenty of natural light for the main deck saloon and dining area. Spacious exterior deck spaces on the fly bridge and aft deck allow plenty of space for relaxation and entertainment.Sliding doors lead from the aft deck to the spacious and light-filled single level saloon with relaxing and comfort furniture and a dining area. Crews are able to to access different areas from side decks to ensure privacy. This sleek and stylish yacht is joint designed by Kha Shing and English designer, Humphreys while the interior design of the yacht is a joint efforts from Kha Shing and Italian designer, Giorgia Drudi, With distributors in over 60 countries, we are able to implements and adapt different marketing strategies base on various markets worldwide.
V76 Flybrige is designed to deliver the finest cruising experience to owners who relish the trill of controlling their yacht from the fly bridge. Large signature main deck window lines running along each side provide a sleek, dynamic profile and plenty of natural light for the main deck saloon and dining area. Spacious exterior deck spaces on the fly bridge and aft deck allow plenty of space for relaxation and entertainment.Sliding doors lead from the aft deck to the spacious and light-filled single level saloon with relaxing and comfort furniture and a dining area. Crews are able to to access different areas from side decks to ensure privacy. This sleek and stylish yacht is joint designed by Kha Shing and English designer, Humphreys while the interior design of the yacht is a joint efforts from Kha Shing and Italian designer, Giorgia Drudi, With distributors in over 60 countries, we are able to implements and adapt different marketing strategies base on various markets worldwide.
More Products
精選廠商
Featured Events
2020-01-04 - 2020-01-05
HCMC Marathon powered by Taiwan Excellence
Location：Vietnam
2020-11-12 - 2020-11-14
Taiwan Excellence Pavilion at TAIWAN EXPO 2020 INDONESIA
Location：Indonesia
2020-11-25 - 2020-11-28
Taiwan Excellence Pavilion @ Archidex
Location：Malaysia
2020-09-02 - 2020-09-02
Taiwan Excellence Press Conference @Eurobike 2020
Location：Germany
2020-10-01 - 2020-10-04
Taiwan Excellence Events at 2020 Sea Otter Classic
Location：United State
2020-09-03 - 2020-09-05
Taiwan Excellence Pavilion at TAIWAN EXPO 2020 THAILAND
Location：Thailand