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Sports and Leisure Industry
An Overview of
Taiwan Excellence Products
Trends in Taiwan’s Sports and Leisure Industry
The sports market is booming worldwide. In recent years, Taiwan’s sports and leisure supply chain and fitness center sector have been consistently on the rise. With the 2020 Tokyo Olympics in the offing, Taiwan’s sports and leisure industry is set to reap positive benefits. According to the Taiwan Institute of Economic Research, the output of the sporting goods manufacturing industry displayed double-digit growth of 17.26% from January to February 2019. Notably, at the recent 2018 World Cup, 32 countries used sports equipment from Taiwan. In 2019, Taiwan’s bicycle exports approached the NT$10 billion dollar mark, a new milestone in the sports and leisure industry.

In 2018, Taiwan achieved a total of US$1.94 billion in sporting goods exports, with an annual growth rate of 6.73%. Taiwan’s top three markets are the United States (43.84%), China (11.03%), and Japan (7.21%).
“In 2017, global fitness center memberships reached 174 million, and fitness centers generated revenues of US$87.2 billion worldwide. Total memberships are expected to reach 230 million by 2030.”
- International Health, Racquet & Sportsclub Association (IHRSA)
Made-in-Taiwan Jerseys and Football Cleats Dominate the World Cup
Major international events such as the Olympics and the World Cup and many star athletes use sports equipment that is Made in Taiwan. According to a report by CommonWealth Magazine, Taiwanese companies are the exclusive providers of a wide array of sports equipment, including badminton rackets, bicycles, soccer balls, athletic shoes and protective gear, generating revenues of nearly NT$500 billion.
Taiwan’s World-renowned Bicycle Industry Exports Hit the NT$10 billion Mark
In 2018, the total exports of Taiwan’s bicycle industry reached US$3.23 billion, an increase of 14.7%. From January to September 2019, total exports reached US$2.64 billion, an increase of 11% compared to the same period of the previous year. The main source of growth was high-value electric bicycles. Taiwan exported 234,000 e-bikes during this period, an annual growth rate of 111%. Total export revenues reached US$312 million, close to the NT$10 billion mark, an annual growth rate of 103%.

Europe and North America are the main markets for both e-bikes and conventional bicycles, with the European Union accounting for 50% of total exports, followed by the United States, accounting for 30%.
Global Sports and Leisure Industry Trends
The Global Sports Craze
According to the international survey agency Plunkett Research, total global annual revenues in the sports and leisure related industries is now US$1.5 trillion. The global sports and leisure industry has grown by 5.7% annually since 2005. At this rate, driven by the Tokyo Olympics boom, total revenues of the global sports and leisure industry has a chance of hitting the US$2 trillion mark by 2020.
Four Major Sports Technology Trends
  • Quantitative Data

    Wearable devices such as smart watches and smart bracelets can now provide useful information and statistics, by analyzing data collected from built-in accelerometers, gyroscopes and other sensors.

  • Virtual/Physical Integration

    Virtual/physical integration technology enhances athletic experiences, such accessing online road maps for real-world running, or experiencing 3D rides as an avatar on a bicycle cycling alongside other athletes from around the world.

  • Home Fitness

    Home fitness is one of the latest trends in sports. Consumers can purchase sports and fitness commodities online and have them delivered to their homes to enjoy workouts, rain or shine.

  • Gamification and Virtual Social Networking

    Excellent coaches, interactive screens, elastic cushioned mats and walls made of pressure-sensitive materials, LED lights, and sound effects are just some of the latest innovations in this field. Heartbeat and training data can be recorded throughout workout sessions, and game modes with sound and light effects make highly repetitive exercise movements interesting and motivational.

* Please see the booklet for relevant reference data.
Sports and Leisure Industry Video
Luxury Recommendation
Okuma Epixor XT spinning reels feature C40x carbon Torsion Control Armor construction reduce twist and torque and keeps the internal parts in perfect alignment, C40x is substantially stronger composite than standard graphite materials, lighter and more durable. - TCA: C40x carbon Torsion Control Armor reduces twisting - Multi-disc, Japanese oiled felt drag washers - 7BB+1RB stainless steel bearings - Quick-Set ant-reverse bearing - Precision machine cut brass pinion gear - Slow oscillation system for improved line lay - Corrosion resistant graphite body and rotor - CFR: Cyclonic Flow Rotor technology - Rigid metal handle design for strength - Machined aluminum, 2-tone anodized spool with LCS lip - Heavy duty solid aluminum bail wire - RESII: Computer balanced Rotor Equalizing System
Each set of the SMART BOX series contains 1 activity book and 1 manipulative toy. The most distinguish feature of the series is its 3-level learning-by-playing design: an introduction story, self-challenging tasks, and family table games. With years of experience in developing learning materials and educational toys, we are able to exceed ordinary toy manufacturers by providing children more beneficial learning experience while playing. To cope with the new digital era, we skipped traditional marking channels. SMART BOX went viral in one week because of experiential marketing: free samples for fans to share on FB pages, toy review videos by kids, and an exclusive webpage to elaborate product features. Such online and offline marketing strategy led to a success when launching this new product at TIBE 2017. SMART BOX was not only a big hit at TIBE, it was later introduced to Japan by Gakken, the largest educational publisher. SMART BOX is now also available in the States and Thailand.
As the warming of the earth becomes more serious, the living environment of the polar bear is becoming more compressed. We are choose the environmental protection yarns made of marine recycled waste. There are more than 9 million tons of marine waste drifting into the ocean every year. Through the raw materials processing technology in Taiwan, it begins with direct raw materials. People oriented is the purpose of design, focusing on the coordinated development of human, function and environment. Environmental protection is no longer the slogan of marketing. It does exist in the surrounding environment and all behaviors, combined with recycled materials. The need for behavior in life is designed to fit the functional bag, built-in structure, suitable for work, school and leisure. Our design focuses on Humanities and focuses on demand. All kinds of bags are no longer just revealing personal status.
Different from drones, there is a group of pilots addict to RC heli for fun and pro flight. Especially nitro helicopter, pilots enjoy this adorable speed, sound of the wind and smell of fuel smoke. Like most motor riders dreaming of Harley Motor, RC pilots also want to fulfill their dreams of flying “ALIGN T-REX 600XN”. After years of R&D, ALIGN finally make this new 50-Size nitro helicopter to be real. We make it an offer you can't refuse: lightweight, endurable and delicate designs. It features the new direct to swashplate servo and utilizes low CG FBL System to increase responsiveness and precision in 3D flight. The Engineered Narrow Body Design efficiently decrease gear abrasion and frame deformation in flight. By moving the engine forward to allow the fuel tank to be positioned in the center of the main shaft, CG keeps consistent as the fuel level changes during flight. T-REX 600XN innovative design will excite your inner soul to bring back your passion for nitro definitely!
#1246R Robotic Workshop that Gigo has innovated and is launching targeted children & their parents to enjoy at home and school classes to use as tool for learning. With Gigo’s new innovative and genius robotic creation systems, consumers will be using light sensor, touch sensors, ultrasonic sensors, servo motors, a core smart controller that act as the brain and direct link to tablets from where kids will program their creations. The hundreds of Gigo construction parts that are included will enable consumers to construct all kinds of models, from very simple 3 wheel robots to very elaborative creatures with many functions. The graphical programming user interface is provided by GigoBlockly (based on the open source “GoogleBlockly”) that is easy to use for even young kids at the age of 10 years, in addition it can sync with the corresponding program syntax (JavaScript) at the same time to provide a more knowledge background and inspiration for learning.
Verde G690 non-motorized treadmill, certified by UL and CE, is the industry’s first treadmill that is capable of harnessing up to 75% of human energy and converting it to utility grade electricity instantly with simply plugging in into a standard wall outlet. Each G690 can be considered as small power plant. With its supremely low friction and flat-slat belt allow users to walk, run, sprint, and sled pushing. Unlike traditional motorized treadmills consume about 1,000 watts/hour electricity, Verde G690 not only requires no power but also generate up to 200 watts/hour energy. Obviously, the total saving for electricity is 1,200 watts/hour. Through SA WELL+ cloud system, enhances the benefits of G690. It includes energy production tracking, asset management, and a user app to track individual workouts and lifetime watts produced. With these data, the club can reward the members based on how much energy they generate and reduce their monthly membership fees. A NEW BUSINESS MODEL!
In addition to the incline/decline feature, the extra wide running surface and reinforced framework produce the best foundation for a deck and are rated for stress/use and users up to 400 lbs. This framework, perma-waxed reversible deck, with 3" crowned rollers, offers any runner uncompromising quality for years and years of use. When compared to like models that cost upwards of $5,000, the TT8 is miles ahead of the competition in quality, performance, and value. The TT8 also comes standard with a 2 ply belt that adds even more to the feel of the treadmill as well as longevity. The belt is engineered on a similar premise to the soles in running shoes. TT8 offers a top speed of 12mph and a top incline of 15 levels to give you a variety of options for interval workouts. We also added a 10.1" TFT LCD display, for easier viewing, a whisper quiet cushioned flex deck, and a 4.0 CHP motor with a commercial grade 10lb. flywheel around the motor to help provide a smooth and consistent power.
Aropec combining knowledge from expertise to develop the unique digital camouflage pattern in camo blue, camo green or camo copper brown. The underwater world has different forms in different seasons, water temperature and depth. Using technologies to obtain 3D images and turn into sophisticated camouflage pattern. Divers can choose from three colors in order to match itself to the colors and textures of its surroundings. The pattern is used on varies products, such as 1 piece/2-piece wetsuit, rash guard, diving pants, hoods, gloves and socks. Different thickness can be chosen according to user’s preferences and water conditions. The well-fitting wetsuit guarantee for outstanding insulation and heat retention of natural warmth of the body. 3 mm anti-abrasive chest pad reinforcement for easier, more comfortable speargun loading. The spearfishing series give you a high level of comfort, protection, stretch and flexibility, and perfectly meet customer’s need.
Incline training is an effective workout to tone muscles in different ways. It not only burns more calories but also reduces up to 25% stress on knees comparing with running on the flat. JK’s AeroHike incline treadmill is designed for hiking, running and walking. The Climbing and Running modes are interchangeable in a button-press. For mandatory safety, it provides 15-40 level inclination with limited speed of 6KPH at climbing mode, and max. speed of 12 KPH with 0-15 level inclination at running mode. The first-ever E.M.T.A.I Heart Rate Reserve program provides 5 training zones considering each user’s resting heart rate that is more accurate to personal fitness level. The console is designed with Patented Step-Count, LUBE Alert and Cool Down Button for a user-friendly workout. AeroHike is designed for today’s busy people to simply hike, walk or run at home. The patented Switch-Pro device allows users to easily move and level the 100 kg heavy machine with only one hand.
In addition to satisfying the general consumers, the PT20 intelligent electric treadmill pays special attention to human-oriented operation and intelligent digital interactive design to meet the needs of the majority of customers. 1. Smart Technology: Introduce the Personal Intelligence Sports Health Management App to allow users to use the built-in display heart rate. 2. Human design, solid and practical: human interaction design with logic interface, display and control panel combined with knob operation, providing users with easy identification and convenient operation. 3. Concise shape: The overall shape of the product is a simple large-scale flat riser appearance structure. 4. Comfortable and durable: Special electrostatic powder paint is used to enhance the wear resistance of the treadmill, scratch resistance, and high static resistance. 5. Energy-saving and carbon-reduction: The product is automatically shut down when no one is used for six hours.
The newest design of S6ego is not only the release of new painting tech, what’s hidden underneath the paint is also a highlight of S6ego.The whole new painting design reveals the metallic matt look and asymmetric decals. It is what you need for a stylish urban ride T800 high modulus carbon fiber has been utilized in frame structure to ensure its durability and security as well as balance between comfort and rigidity. The C.N.T tech has also been implemented into the manufacturing process to greatly increase the impact resistance of the frame. With the C.N.T tech, both tensile strength 33.5% and elastic modulus 17.14% of S6ego are higher than usual epoxy. The latest carbon lamination design also increases the general rigidity by 15% than other S6 model. The performance of S6ego in impact-resistance, light-weighting, handling, acceleration and comfort is at the top-notch tier. The frames are not only approved by UCI standard, but also tested with 20% stricter of EN standard.
With all-in resources & know-how, Merida's brand new eONE-SIXTY embodies its ambition to surpass the most tested and awarded bike in Merida’s history, the “original” eONE-SIXTY which was created 3 years ago. . The goal: to re-shine what MERIDA is known for today: innovation, outstanding performance, new benchmark for dynamic and the design of electric assisted bikes -- Striking appearance from a super stiff, robust yet lighter new carbon frame Perfectly tuned geometry and low centre of gravity offer agile handling, maximum traction, comfort & playful normally feasible only from a non-assisted bike. Unique "THERMO GATE" guarantees optimum operating temperature for battery while "ENERGY GUARD" protects the super compact battery co-developed with Shimano & rattle proof, superfast, easy yet secure access more special features: internal clamp inside the downtube, space for water bottle, big tyre clearance, internal block system into head tube, etc.
Greater than the average bike, Intrigue E+ is powered up and ready to hit all the exciting terrain of its battery-free sisters. Get ready to boost with a SyncDrive Pro motor, RideControl ONE’s clean controls and optional display upgrade. All this atop the playful and aggressive Liv 3F frame design, complete with a 150 mm fork and 140 mm of rear Maestro suspension. Intrigue E+’s ample standover height and fully-integrated 500Wh battery let you maneuver through technical sections with ease and confidence. The 27.5-inch wheelsystem and tubeless high volume tires paired with the Maestro suspension system mounted on the torsinally stiff yet sleek lightweight carbon linkage readies the bike for high-speed and technical terrain.
(1)The new KENDA Booster K1227 is a World Cup proven XC race tire that is aggressive enough to push traction to new limit. It's also one of the fastest and lightest XC tires on the market. (2)The Booster utilizes a newly developed race compound that is fast and grippy, especially on dry, loose over hard and rough and rocky terrain. (3)Combines the best of both worlds and is your first choice when looking for the perfect race tire. (4)It is available with KENDA’s lightest casing Tubeless Race, and with added sidewall protection Sidewall Casing Technology. (5)The first choice for the UCI World Class cycling team: Bianchi MTB Team and Norco Factory Racing. It also took leading positions in new designs among the top bicycle brands. (6)With KENDA worldwide distributor strategy, K1227 will be promoted to these main markets–Taiwan, China, Asia, Australia, New Zealand, USA and EU. (7)With multiple marketing channels, K1227 available in various sizes, full line will be completed in 2019.
AROFLY is dedicated to the promotion of “Scientific Training.” The riders can monitor the performance to reach the expected peak value. AROFLY Power Meter, LINK, can easily pair all the GPS bike computers and upload the data to the Cloud. Precise analysis can be obtained easily. LINK can be easily installed and it does not require the tools or calibration. LINK is equipped with the unique tire pressure monitor to perform a tire health examination.It costs more than NT$30,000 when buying other Power Meters of the same grade. However, AROFLY adopts the globally patented algorithm with exclusive Dynamic Pressure Technology. Its series is always below NT$9,900, which is very affordable. It uses the most economic method to collect and analyze data.LINK is able to reduce the threshold from the sales price and installation, and increase the usage rate of the Power Meter, thereby increasing the popularity of the Power Meter while also allowing the riders to enjoy the benefits of the sport.
K576A Kongur is specially designed for UTV/SXS vehicles; you’ll feel how the tire provides great grip and handling performance even driving in the bad condition road. Kongur is promoted in the countries where’re famous for UTV/SXS models. 1.The wide tread and the shoulder knob extends to the sidewall provide better handling and grip while riding; the flat profile design increase the stability while cornering. 2.Kongur was built by radial casing, so it also provides extra comfort to the riders. 3.Kongur was produced by non-aromatic oil compound and it could reduce the air pollution during manufacturing. This tire also meets the request from European Union – an environmental friendly product!
Advanced Driver Assistance Systems (ADAS) is now commercially available, and quite frequently found pre-installed by car manufactures. CUB input great research and develop the safety system, particularly the Radar core technology for the ADAS Market. CUB is the leader who develops and provides Global Aftermarket with The Taillamp Blind Spot Detection System due to there is a excellent ability of radar development in CUB. CUB has integrated the radar with the taillamp because the Pick up truck bumper is metal and the BSD can’t be operated normally with the metal bumper. It includes Blind Spot Detection System(BSD)、Lane Change Alarm(LCA)、Rear Collision Traffic Alarm(RCTA) and Door Open Warning(DOW) functions. The system software also can be upgraded if there are any regulations or rules changed.
If you are shocked by the replacement price of your late model CUV or SUV tires, Kenda has a solution. Boasting a 600 AA UTQG rating and a 60,000 mile limited manufacturer’s warranty, the Klever S/T KR52. Mainly sold in the NA market, is designed for consumers looking to find the ultimate combination of performance and value. Optimized for ride comfort and long tread life to balance strong wet, dry and light snow performance with exceptional steering response. Utilizes an asymmetrical tread design and advanced engineering to supply confident all-season performance for vehicles requiring speed-rated technology. Asymmetric tread design effectively balances inside and outside tire performance; wide lateral groove widths improves wet traction and resists hydroplaning; strong shoulder blocks enhance handling and cornering stability; increased sipe and lateral groove densities improve traction performance, efficiency, and driving stability in wet and snow condition.
The timing structure of polyester holds quite important status in the nowadays automobile industry. Reverse feathery pattern designed would narrow its shoulder’s part to increase its performance improvement according to the fuel saving and the environmental consciousness Reverse feathery pattern is patented in Taiwan. Reverse feathery pattern designed would narrow shoulder’s part to reduce the possibilities splash pedestrians while driving through puddles. Reverse feathery pattern designed would decrease the runout happened and have better traction in high speed cornering. Technological revolution in LRR formula provides its low roller resistance, prolong tires’ lifespan as well as being eco-friendly.
2017-2018 Ford F-150 Rear Lamp 1. Red LED light bar with C-shape design- flaming & twinkling, a symbol of Eagle Eyes passions 2. Full LED function- an icon of Eagle Eyes quality 3. LED light source- much brighter than halogen bulbs, low power consumption, safer, and energy saving for environmental friendly, a spirit of Eagle Eyes green concept 4. A combination of optics, aesthetics, technology and energy conservation marching to a new era of creation, trend and sharp design
(1)Two embedded media modules make monitor display independently. There is a built-in media board that support plug and play functionality. (2)The display can be readable under sunlight with the brightness of 700 nits (3)Aspect ratio of monitor is 16:3 with resolution of 1920X360. (4)Used in the central area of the carriage to enhance the passenger information deliver. (5)High reliability: This display has such high-profile specifications including over 50,000 hours in MTBF and passed rigorous thermo and vibration tests. (6)LWO Company has obtained more than 20 global patent approvals related to dual-sides display which will strengthen the competitive advantages. (7)This display can be seen as the terminal device to IoT solutions. Display will not be a monitor but a platform can execute complex works for smart transportation system, like passenger flow analysis, emergency services, environment monitoring, etc.
The 65,000 DWT class semi-submersible deck cargo/heavy lift carrier is higher deadweight with more advance feature and complex specification compared to the “MV Blue Marlin” of the 56,500 DWT DCC of CSBC built. The special three tiers horizontally and three rows vertically of water ballast tanks are arranged with cargo deck area mainly, additional one gigantic forecastle deckhouse/compartment forward and two removable buoyancy towers abaft, consisting seventy six ballast tanks in total which determine the key performance of the vessel’s operations during loading/unloading and submerging/transit. Electric motors which help the carbon dioxide emission being reduced largely have been adopted. According to the sea trial results, the DCC has well demonstrated in all aspects to meet the requirement such as seakeeping, maneuvering, hydrodynamic performance etc. It shows that the DCC is second to none compared with other similar pier vessels and surely to be the pride of Taiwan excellence
The 65,000 DWT class semi-submersible deck cargo/heavy lift carrier is higher deadweight with more advance feature and complex specification compared to the “MV Blue Marlin” of the 56,500 DWT DCC of CSBC built. The special three tiers horizontally and three rows vertically of water ballast tanks are arranged with cargo deck area mainly, additional one gigantic forecastle deckhouse/compartment forward and two removable buoyancy towers abaft, consisting seventy six ballast tanks in total which determine the key performance of the vessel’s operations during loading/unloading and submerging/transit. Electric motors which help the carbon dioxide emission being reduced largely have been adopted. According to the sea trial results, the DCC has well demonstrated in all aspects to meet the requirement such as seakeeping, maneuvering, hydrodynamic performance etc. It shows that the DCC is second to none compared with other similar pier vessels and surely to be the pride of Taiwan excellence
No matter what field do we engage in, we all need new blood to fresh the market. So ALIGN R&D Team has been working on this issue and finally brings out T-REX 300X RTF. T-REX 300X is easy for beginner to get started, its light and tiny only 525mm wingspan & 418g w/o battery. It comes out of RTF version with ALIGN A10 radio & MiniGRS FBL system, the only thing to do is unbox then fly to help solving the potential assembly and adjustment problem. T-REX 300X is utilized with perfect design, DFC rotorhead, low CG with direct flight response; intensive body with embedded material & carbon fiber plate; the beautiful red anodizing creates highly pleasing aesthetics; enlarge the aluminum tailboom improves overall rigidity & anti-torsion. Based on 300MX motor paired with DS450 & DS455 servos supplies superior efficiency, high power output, extreme torque, and low current, low temperature while flying 3D. Thus T-REX 300X is longer a toy but is mature design of excellence just like T-REX 700X.
No matter what field do we engage in, we all need new blood to fresh the market. So ALIGN R&D Team has been working on this issue and finally brings out T-REX 300X RTF. T-REX 300X is easy for beginner to get started, its light and tiny only 525mm wingspan & 418g w/o battery. It comes out of RTF version with ALIGN A10 radio & MiniGRS FBL system, the only thing to do is unbox then fly to help solving the potential assembly and adjustment problem. T-REX 300X is utilized with perfect design, DFC rotorhead, low CG with direct flight response; intensive body with embedded material & carbon fiber plate; the beautiful red anodizing creates highly pleasing aesthetics; enlarge the aluminum tailboom improves overall rigidity & anti-torsion. Based on 300MX motor paired with DS450 & DS455 servos supplies superior efficiency, high power output, extreme torque, and low current, low temperature while flying 3D. Thus T-REX 300X is longer a toy but is mature design of excellence just like T-REX 700X.
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