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Sports and Leisure Industry
An Overview of
Taiwan Excellence Products
Taiwan Excellence Products
Trends in Taiwan’s Sports and Leisure Industry
The sports market is booming worldwide. In recent years, Taiwan’s sports and leisure supply chain and fitness center sector have been consistently on the rise. With the 2020 Tokyo Olympics in the offing, Taiwan’s sports and leisure industry is set to reap positive benefits. According to the Taiwan Institute of Economic Research, the output of the sporting goods manufacturing industry displayed double-digit growth of 17.26% from January to February 2019. Notably, at the recent 2018 World Cup, 32 countries used sports equipment from Taiwan. In 2019, Taiwan’s bicycle exports approached the NT$10 billion dollar mark, a new milestone in the sports and leisure industry.
In 2018, Taiwan achieved a total of US$1.94 billion in sporting goods exports, with an annual growth rate of 6.73%. Taiwan’s top three markets are the United States (43.84%), China (11.03%), and Japan (7.21%).
In 2018, Taiwan achieved a total of US$1.94 billion in sporting goods exports, with an annual growth rate of 6.73%. Taiwan’s top three markets are the United States (43.84%), China (11.03%), and Japan (7.21%).
“In 2017, global fitness center memberships reached 174 million, and fitness centers generated revenues of US$87.2 billion worldwide. Total memberships are expected to reach 230 million by 2030.”
Made-in-Taiwan Jerseys and Football Cleats Dominate the World Cup
Major international events such as the Olympics and the World Cup and many star athletes use sports equipment that is Made in Taiwan. According to a report by CommonWealth Magazine, Taiwanese companies are the exclusive providers of a wide array of sports equipment, including badminton rackets, bicycles, soccer balls, athletic shoes and protective gear, generating revenues of nearly NT$500 billion.
Taiwan’s World-renowned Bicycle Industry
Exports Hit the NT$10 billion Mark
In 2018, the total exports of Taiwan’s bicycle industry reached US$3.23 billion, an increase of 14.7%. From January to September 2019, total exports reached US$2.64 billion, an increase of 11% compared to the same period of the previous year. The main source of growth was high-value electric bicycles. Taiwan exported 234,000 e-bikes during this period, an annual growth rate of 111%. Total export revenues reached US$312 million, close to the NT$10 billion mark, an annual growth rate of 103%.
Europe and North America are the main markets for both e-bikes and conventional bicycles, with the European Union accounting for 50% of total exports, followed by the United States, accounting for 30%.
Europe and North America are the main markets for both e-bikes and conventional bicycles, with the European Union accounting for 50% of total exports, followed by the United States, accounting for 30%.
Global Sports and Leisure Industry Trends
The Global Sports Craze
The Global Sports Craze
According to the international survey agency Plunkett Research, total global annual revenues in the sports and leisure related industries is now US$1.5 trillion. The global sports and leisure industry has grown by 5.7% annually since 2005. At this rate, driven by the Tokyo Olympics boom, total revenues of the global sports and leisure industry has a chance of hitting the US$2 trillion mark by 2020.
Four Major Sports Technology Trends
- Quantitative Data
Wearable devices such as smart watches and smart bracelets can now provide useful information and statistics, by analyzing data collected from built-in accelerometers, gyroscopes and other sensors.
- Virtual/Physical Integration
Virtual/physical integration technology enhances athletic experiences, such accessing online road maps for real-world running, or experiencing 3D rides as an avatar on a bicycle cycling alongside other athletes from around the world.
- Home Fitness
Home fitness is one of the latest trends in sports. Consumers can purchase sports and fitness commodities online and have them delivered to their homes to enjoy workouts, rain or shine.
- Gamification and Virtual Social Networking
Excellent coaches, interactive screens, elastic cushioned mats and walls made of pressure-sensitive materials, LED lights, and sound effects are just some of the latest innovations in this field. Heartbeat and training data can be recorded throughout workout sessions, and game modes with sound and light effects make highly repetitive exercise movements interesting and motivational.
Sports and Leisure Industry Video
Luxury Recommendation
Each set of the SMART BOX series contains 1 activity book and 1 manipulative toy. The most distinguish feature of the series is its 3-level learning-by-playing design: an introduction story, self-challenging tasks, and family table games. With years of experience in developing learning materials and educational toys, we are able to exceed ordinary toy manufacturers by providing children more beneficial learning experience while playing.
To cope with the new digital era, we skipped traditional marking channels. SMART BOX went viral in one week because of experiential marketing: free samples for fans to share on FB pages, toy review videos by kids, and an exclusive webpage to elaborate product features. Such online and offline marketing strategy led to a success when launching this new product at TIBE 2017. SMART BOX was not only a big hit at TIBE, it was later introduced to Japan by Gakken, the largest educational publisher. SMART BOX is now also available in the States and Thailand.
Different from drones, there is a group of pilots addict to RC heli for fun and pro flight. Especially nitro helicopter, pilots enjoy this adorable speed, sound of the wind and smell of fuel smoke.
Like most motor riders dreaming of Harley Motor, RC pilots also want to fulfill their dreams of flying “ALIGN T-REX 600XN”. After years of R&D, ALIGN finally make this new 50-Size nitro helicopter to be real. We make it an offer you can't refuse: lightweight, endurable and delicate designs.
It features the new direct to swashplate servo and utilizes low CG FBL System to increase responsiveness and precision in 3D flight. The Engineered Narrow Body Design efficiently decrease gear abrasion and frame deformation in flight. By moving the engine forward to allow the fuel tank to be positioned in the center of the main shaft, CG keeps consistent as the fuel level changes during flight.
T-REX 600XN innovative design will excite your inner soul to bring back your passion for nitro definitely!
#1246R Robotic Workshop that Gigo has innovated and is launching targeted children & their parents to enjoy at home and school classes to use as tool for learning.
With Gigo’s new innovative and genius robotic creation systems, consumers will be using light sensor, touch sensors, ultrasonic sensors, servo motors, a core smart controller that act as the brain and direct link to tablets from where kids will program their creations.
The hundreds of Gigo construction parts that are included will enable consumers to construct all kinds of models, from very simple 3 wheel robots to very elaborative creatures with many functions.
The graphical programming user interface is provided by GigoBlockly (based on the open source “GoogleBlockly”) that is easy to use for even young kids at the age of 10 years, in addition it can sync with the corresponding program syntax (JavaScript) at the same time to provide a more knowledge background and inspiration for learning.
The Tesoro star drag reels were designed with the latest technology and insight from the leading fishermen in the industry. The Tesoro features 6061-T6 machined aluminum frame, side plates, and spool as well as our MSS: Mechanical Stabilizing System for a zero flex platform keeping all key components aligned, and running smoothly. With its 17-4 grade, self lubricating, stainless steel helical cut gearing, and multi-disc Carbonite drag system bathed in Cal’s drag grease, this reel runs silent and smooth. The Tesoro star drag reels packs its strength and technology into 10 and 12 size reels. Both sizes contain five total corrosion resistant bearings that are bathed in TSI oil for the ultimate in free spool. The Carbonite drag system puts out a fish stopping 22lbs of drag. Both sizes of the Tesoro feature a high speed 6.2:1 gear ratio and 46” of line retrieve per turn of the handle.
Incline training is an effective workout to tone muscles in different ways. It not only burns more calories but also reduces up to 25% stress on knees comparing with running on the flat. JK’s AeroHike incline treadmill is designed for hiking, running and walking. The Climbing and Running modes are interchangeable in a button-press. For mandatory safety, it provides 15-40 level inclination with limited speed of 6KPH at climbing mode, and max. speed of 12 KPH with 0-15 level inclination at running mode.
The first-ever E.M.T.A.I Heart Rate Reserve program provides 5 training zones considering each user’s resting heart rate that is more accurate to personal fitness level. The console is designed with Patented Step-Count, LUBE Alert and Cool Down Button for a user-friendly workout.
AeroHike is designed for today’s busy people to simply hike, walk or run at home. The patented Switch-Pro device allows users to easily move and level the 100 kg heavy machine with only one hand.
" Advanced Low Vibration and Noise Reduction Exercise Mat " has good ability to reduce vibration and noise. In the weightlifting and powerlifting exercise, it will generate huge noise and vibration when barbell falls on the traditional mat. Noise and vibration can affect the physical and mental health of athletes or surrounding residents. This product can effectively improve this problem through material and structural design, compared with the traditional exercise mat, it has 37% noise reduction, 26% vibration reduction. The product has a slotted structure design and has obtained a utility patent. The user can easily assemble and disassemble. And the mats can be tightly combined to prevent athlete damage caused by loosening and bouncing due to barbell impact. Another, we have a rubber printing technology that does not decolorize. We can customize print the required text and totem on the mat for customers.
1.BUILD YOUR HEALTH CYCLE
R01 creates an exercise mode that takes the user's motivation as the main axis. With exclusive power supply system provided, its Personal e-Coach not only feedbacks the resistance changes to the users during workout, but also offers an endless energy cycle which is also your health cycle.
2.COMPREHENSIVE WOKOUT
R01 enables the users to have 80% of the muscle masses worked effectively but also increases the physical synchronization and the body coordination after moving with a full range of motion.
3.EXCLUSIVE RESISTANCE SYSTEM
R01 can directly adjust the resistance changes to meet the torque accuracy within ±3% with the difo patented system integrated. Also, it can greatly improve the response time of the resistance changes which is one thousandth of the traditional magnetic brake offers.
4.SIMULATE THE EXPERIENCE ON THE REAL WATERWAY
R01 creates a rowing experience with more realistic and smooth feelings by means of the ultra-smooth belt driving system which enables you to feel like rowing outdoors.
5.BURN FAT EFFICIENTLY
With full body of muscle masses worked simultaneously, rowing can burn up more than 600 calories per hour within a tolerable intensity. As compared to other single muscle group of fitness equipments, R01 won't cause sports injuries under the same intensity.
Our R3xm Recumbent Cycle is specially designed to meet Class I Med CE certification standards, making it possible to incorporate low-impact cardio early in your clients’ continuum of care. The pedal cranks are easily and independently height-adjustable, locking in at numbered positions to make charting progress easy. Seat height can be adjusted with just one hand, and swivels from full right to left. Both pedals and handles are thoughtfully designed for comfort and stability.
-Pedal crank arms are independently length adjustable from 3.8 cm–17.8 cm without tools to allow rotational movement with limited knee or hip range of motion
-Pedal cranks lock into numbered positions to easily verify crank height and clearly record client progress
-Seat swivels 160 degrees and locks to accommodate a variety of client needs
-Intuitive LED console displays the feedback essential to therapists and clinicians
-Self-powered system provides cost-savings and freedom of placement within the facility
(1)The K1211 Nevegal2 is an all-new Enduro racing and Trail riding tire, developed with professionals at the world level. The Nevegal2 is characterized by superior flat resistance and braking control on the ground.
(2)Superior flat resistance – The new ATC casing uses Kenda’s proprietary lightweight material K-Armor to increase puncture resistance by 174% over traditional aramid breakers.
(3)Responsive ride - EN-DTC dual tread rubber balances wear and grip, letting the knobs do the work of control and braking on the ground.
(4)Easy going – The new design and material offers 50% less rolling resistance than the original Nevegal.
(5)With KENDA worldwide distributor strategy, KENDA K1211 Nevegal2 Pro will be promoted to these main markets – Taiwan, China,Asia,Australia,New Zealand,USA and European countries.
(6)With multiple marketing channels, KENDA K1211 Nevegal2 Pro available in various sizes ranging, full line will be completed for consumers around the world starting in 2018.
The tango of the night shortly kicks and kicks, and under the charm of the dancing sound of flamenco flame-red.
Asia spirit's CHARMING women road bike, the use of high carbon fiber frame rigidity, such as can meet the demand of Oriental female petite body riding.
The following is the design concept of the most suitable road bike in Asia:
1. The drive chainwheel adopts 48/32 gear ratio setting.
2. Drive the flywheel to 11-32t corresponding to the big tooth disk, which is suitable for riding in the long distance of the slope flat road.
3. It is most suitable for Asian female body height ratio, and the crank length is 160MM, so that the rider can trample forward with the most suitable circumference.
4. Apply lightweight high-strength carbon fiber materials, increase the head pipe and optimize the internal walking design.
Carbon fiber reinforcement plastic(CFRP) wheels are not only outstanding looking but also fuel efficient, long service life, and suitable for all car brands and models, with high commercial value.
In response to global warming, the weight reduction of automotive components has become a major development trend of international automakers.CFRP is light in weight and has excellent high specific strength and specific modulus. Replacing traditional aluminum alloy with CFRP can reduce weight by more than 30% without losing its mechanical properties, improving fuel efficiency and Maneuverability. To achieve environmental protection requirements such as lightweight components and energy saving and carbon reduction.
The new materials and technologies introduced in this project improve the structural strength, impact resistance, temperature resistance, service life, and weight reduction benefits of the product. Make the products meet the strict specifications and user requirements.
Cycle Boxer is the breakthrough product, combine boxing and pedaling.It is the first and only workout that delivers the all new revolutionary total immersion fitness.Durable design and nice color matching, Cycle Boxer will lead a trend you’ll ever do.
It provides the good experiencing to those who loving fun, brain storming and challenges.We not just sell product, but fashion attitude. Through KOL marketing and social media, we targeting on young, early adopters, self-compassion and body demanding white collar persons who love sharing and afraid of out-trend.
APP helps the customer relationship manage and provides bonus system to user.All of these are our main strategy in marketing.
It’s the most fun, intense, and engaging workout you’ll ever do that’s totally immersion fitness.Just 3 minutes to get fit, ripped and blast away mental and physical stress.From the workout, look, feel and think your best in every area of your life.
BON 125 ABS Plus is established to lead the new trend and technology of scooter’s industry.
1.Safety: It adopts BOSCH’s ABS system in order to improve driving stability and usually shortens the brake path as well.
2.Eco-friendly: It adopts the “idle stop” system to reduce the emission of CO, HC and CO2 and increase 10% more efficiency in fuel consumption.
3.SCES Engine: PGO develops a new generation engine to save fuel consumption and raise the motive force. This engine also adopts superior NASA aluminum alloy piston to create 10.1 horsepower.
4.Avant-garde shape: The body structure is designed by “Lap Link” method and use carbon cover to upgrade the texture.
5.Center stand: PGO engineers devote to create lightest center stand structure, even single hand can park the scooter well.
6.High-density sponge seat: High-density sponge seat is better than normal sponge.
7.Valve: equip automatically seat-open and USB QC 2.0 to increase and improve users' convenience of operation.
This product is a full-screen display combining 25 and 27.73. The FFS wide viewing angle technology can provide users with a full viewing angle of nearly 180 degrees. It can provide the display information of the front and rear passengers according to individual needs and the integration of the interior of the car. Aesthetics, the main features are as follows:
1.25 and 27.73 dual display Narrow Border, the distance between the two screens is only 21.66mm
2.25吋 and 27.73吋 Use TGP panel technology to reduce the effect of panel border rendering full screen
3.25吋 and 27.73吋 dual modules use one-piece Covelens and bonded with optical adhesive (OCR) Direct Bonding
4.25Instrument Cluster with direct backlight module and Local Dimming mode, which can display only necessary information, reduce power consumption and save power
5.27.73 Central Information Display and passenger seat module with GFS Touch (Glass Film Touch) for direct touch control of multimedia/navigation functions
1. The rear lamp adopts a new generation of light guide optical design which makes 26085 have excellent recognition at night.
2. Direction indicators combines with light guide and progressive optical design.
3. The light guide uses a hidden light source to make the overall light smoother and without any abrupt dazzling bright spots.
4. The all-lamps adopt LED module design.
5. The use of SMT technology fully enhances the stability of continuous use.
6. If there is need to replace the lens under special circumstances, the optical lens can be easily removed without replacing the entire lamp.
7. The lamp base can be equipped with a plug. When the side of the rear lamp needs to be equipped with the side marker or license plate lamp, it is not necessary to pull the power wire from the front car body. The only thing to do is plugging into the optional socket of the back of 26085. It reduces the material and labor costs.
1.Lucidity 26561 passed 5,000 times crash test, the rubber body is designed with the vertical gaskets, so that the product can quickly return after impact, and strengthen the collision resistance.
2.The combination of the stable rubber body and smooth glossy PC housing combines impact-resistant features with an elegant streamlined shape.
3.The traditional design of EOM use only rubber material to hold the light source. The rubber material is too soft to optimize the shape of the lamp. The Lucidity 26561 combines PC material to hold the light source, making the lamp shape unique and stable. The PC housing is available for customized color.
4.Lucidity 26561 adopts a new generation of light guide design which makes the overall lighting smoother.
5.Most EOM products have only one light source on the verge of product. The Lucidity 26561 extends the range of illumination to make lighting wider and more secure.
6.SMT full LED Lamp increase durability and life-cycle.
7.ECE homologation.
Contemporary style lines, creative interior spaces, tremendous interior volume, and flexible cruising speeds – these are the core features of the new Horizon FD87 fast displacement motoryacht. The FD87’s exterior and interior layouts were designed to take full advantage the volume provided by her 23’2” beam, with separate areas for entertaining, relaxing, and enjoying the surroundings. A total of five en suite guest staterooms are on board -- a full-beam, on-deck master stateroom and four guest staterooms below deck – as well as crew quarters just forward of the engine room. The FD87 is a truly advanced, mid-range motoryacht that incorporates cutting-edge design with functional living and entertaining spaces that are comparable to most 100+ yachts.
Contemporary style lines, creative interior spaces, tremendous interior volume, and flexible cruising speeds – these are the core features of the new Horizon FD87 fast displacement motoryacht. The FD87’s exterior and interior layouts were designed to take full advantage the volume provided by her 23’2” beam, with separate areas for entertaining, relaxing, and enjoying the surroundings. A total of five en suite guest staterooms are on board -- a full-beam, on-deck master stateroom and four guest staterooms below deck – as well as crew quarters just forward of the engine room. The FD87 is a truly advanced, mid-range motoryacht that incorporates cutting-edge design with functional living and entertaining spaces that are comparable to most 100+ yachts.
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Featured Events
2020-01-04 - 2020-01-05
HCMC Marathon powered by Taiwan Excellence
Location：Vietnam
2020-11-12 - 2020-11-14
Taiwan Excellence Pavilion at TAIWAN EXPO 2020 INDONESIA
Location：Indonesia
2020-11-25 - 2020-11-28
Taiwan Excellence Pavilion @ Archidex
Location：Malaysia
2020-09-02 - 2020-09-02
Taiwan Excellence Press Conference @Eurobike 2020
Location：Germany
2020-10-01 - 2020-10-04
Taiwan Excellence Events at 2020 Sea Otter Classic
Location：United State
2020-09-03 - 2020-09-05
Taiwan Excellence Pavilion at TAIWAN EXPO 2020 THAILAND
Location：Thailand
