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Sports and Leisure Industry
An Overview of
Taiwan Excellence Products
Trends in Taiwan’s Sports and Leisure Industry
The sports market is booming worldwide. In recent years, Taiwan’s sports and leisure supply chain and fitness center sector have been consistently on the rise. With the 2020 Tokyo Olympics in the offing, Taiwan’s sports and leisure industry is set to reap positive benefits. According to the Taiwan Institute of Economic Research, the output of the sporting goods manufacturing industry displayed double-digit growth of 17.26% from January to February 2019. Notably, at the recent 2018 World Cup, 32 countries used sports equipment from Taiwan. In 2019, Taiwan’s bicycle exports approached the NT$10 billion dollar mark, a new milestone in the sports and leisure industry.

In 2018, Taiwan achieved a total of US$1.94 billion in sporting goods exports, with an annual growth rate of 6.73%. Taiwan’s top three markets are the United States (43.84%), China (11.03%), and Japan (7.21%).
“In 2017, global fitness center memberships reached 174 million, and fitness centers generated revenues of US$87.2 billion worldwide. Total memberships are expected to reach 230 million by 2030.”
- International Health, Racquet & Sportsclub Association (IHRSA)
Made-in-Taiwan Jerseys and Football Cleats Dominate the World Cup
Major international events such as the Olympics and the World Cup and many star athletes use sports equipment that is Made in Taiwan. According to a report by CommonWealth Magazine, Taiwanese companies are the exclusive providers of a wide array of sports equipment, including badminton rackets, bicycles, soccer balls, athletic shoes and protective gear, generating revenues of nearly NT$500 billion.
Taiwan’s World-renowned Bicycle Industry Exports Hit the NT$10 billion Mark
In 2018, the total exports of Taiwan’s bicycle industry reached US$3.23 billion, an increase of 14.7%. From January to September 2019, total exports reached US$2.64 billion, an increase of 11% compared to the same period of the previous year. The main source of growth was high-value electric bicycles. Taiwan exported 234,000 e-bikes during this period, an annual growth rate of 111%. Total export revenues reached US$312 million, close to the NT$10 billion mark, an annual growth rate of 103%.

Europe and North America are the main markets for both e-bikes and conventional bicycles, with the European Union accounting for 50% of total exports, followed by the United States, accounting for 30%.
Global Sports and Leisure Industry Trends
The Global Sports Craze
According to the international survey agency Plunkett Research, total global annual revenues in the sports and leisure related industries is now US$1.5 trillion. The global sports and leisure industry has grown by 5.7% annually since 2005. At this rate, driven by the Tokyo Olympics boom, total revenues of the global sports and leisure industry has a chance of hitting the US$2 trillion mark by 2020.
Four Major Sports Technology Trends
  • Quantitative Data

    Wearable devices such as smart watches and smart bracelets can now provide useful information and statistics, by analyzing data collected from built-in accelerometers, gyroscopes and other sensors.

  • Virtual/Physical Integration

    Virtual/physical integration technology enhances athletic experiences, such accessing online road maps for real-world running, or experiencing 3D rides as an avatar on a bicycle cycling alongside other athletes from around the world.

  • Home Fitness

    Home fitness is one of the latest trends in sports. Consumers can purchase sports and fitness commodities online and have them delivered to their homes to enjoy workouts, rain or shine.

  • Gamification and Virtual Social Networking

    Excellent coaches, interactive screens, elastic cushioned mats and walls made of pressure-sensitive materials, LED lights, and sound effects are just some of the latest innovations in this field. Heartbeat and training data can be recorded throughout workout sessions, and game modes with sound and light effects make highly repetitive exercise movements interesting and motivational.

* Please see the booklet for relevant reference data.
Sports and Leisure Industry Video
Luxury Recommendation
Each set of the SMART BOX series contains 1 activity book and 1 manipulative toy. The most distinguish feature of the series is its 3-level learning-by-playing design: an introduction story, self-challenging tasks, and family table games. With years of experience in developing learning materials and educational toys, we are able to exceed ordinary toy manufacturers by providing children more beneficial learning experience while playing. To cope with the new digital era, we skipped traditional marking channels. SMART BOX went viral in one week because of experiential marketing: free samples for fans to share on FB pages, toy review videos by kids, and an exclusive webpage to elaborate product features. Such online and offline marketing strategy led to a success when launching this new product at TIBE 2017. SMART BOX was not only a big hit at TIBE, it was later introduced to Japan by Gakken, the largest educational publisher. SMART BOX is now also available in the States and Thailand.
Okuma Epixor XT spinning reels feature C40x carbon Torsion Control Armor construction reduce twist and torque and keeps the internal parts in perfect alignment, C40x is substantially stronger composite than standard graphite materials, lighter and more durable. - TCA: C40x carbon Torsion Control Armor reduces twisting - Multi-disc, Japanese oiled felt drag washers - 7BB+1RB stainless steel bearings - Quick-Set ant-reverse bearing - Precision machine cut brass pinion gear - Slow oscillation system for improved line lay - Corrosion resistant graphite body and rotor - CFR: Cyclonic Flow Rotor technology - Rigid metal handle design for strength - Machined aluminum, 2-tone anodized spool with LCS lip - Heavy duty solid aluminum bail wire - RESII: Computer balanced Rotor Equalizing System
The Tesoro star drag reels were designed with the latest technology and insight from the leading fishermen in the industry. The Tesoro features 6061-T6 machined aluminum frame, side plates, and spool as well as our MSS: Mechanical Stabilizing System for a zero flex platform keeping all key components aligned, and running smoothly. With its 17-4 grade, self lubricating, stainless steel helical cut gearing, and multi-disc Carbonite drag system bathed in Cal’s drag grease, this reel runs silent and smooth. The Tesoro star drag reels packs its strength and technology into 10 and 12 size reels. Both sizes contain five total corrosion resistant bearings that are bathed in TSI oil for the ultimate in free spool. The Carbonite drag system puts out a fish stopping 22lbs of drag. Both sizes of the Tesoro feature a high speed 6.2:1 gear ratio and 46” of line retrieve per turn of the handle.
#1246R Robotic Workshop that Gigo has innovated and is launching targeted children & their parents to enjoy at home and school classes to use as tool for learning. With Gigo’s new innovative and genius robotic creation systems, consumers will be using light sensor, touch sensors, ultrasonic sensors, servo motors, a core smart controller that act as the brain and direct link to tablets from where kids will program their creations. The hundreds of Gigo construction parts that are included will enable consumers to construct all kinds of models, from very simple 3 wheel robots to very elaborative creatures with many functions. The graphical programming user interface is provided by GigoBlockly (based on the open source “GoogleBlockly”) that is easy to use for even young kids at the age of 10 years, in addition it can sync with the corresponding program syntax (JavaScript) at the same time to provide a more knowledge background and inspiration for learning.
In addition to satisfying the general consumers, the PT20 intelligent electric treadmill pays special attention to human-oriented operation and intelligent digital interactive design to meet the needs of the majority of customers. 1. Smart Technology: Introduce the Personal Intelligence Sports Health Management App to allow users to use the built-in display heart rate. 2. Human design, solid and practical: human interaction design with logic interface, display and control panel combined with knob operation, providing users with easy identification and convenient operation. 3. Concise shape: The overall shape of the product is a simple large-scale flat riser appearance structure. 4. Comfortable and durable: Special electrostatic powder paint is used to enhance the wear resistance of the treadmill, scratch resistance, and high static resistance. 5. Energy-saving and carbon-reduction: The product is automatically shut down when no one is used for six hours.
1.BUILD YOUR HEALTH CYCLE R01 creates an exercise mode that takes the user's motivation as the main axis. With exclusive power supply system provided, its Personal e-Coach not only feedbacks the resistance changes to the users during workout, but also offers an endless energy cycle which is also your health cycle. 2.COMPREHENSIVE WOKOUT R01 enables the users to have 80% of the muscle masses worked effectively but also increases the physical synchronization and the body coordination after moving with a full range of motion. 3.EXCLUSIVE RESISTANCE SYSTEM R01 can directly adjust the resistance changes to meet the torque accuracy within ±3% with the difo patented system integrated. Also, it can greatly improve the response time of the resistance changes which is one thousandth of the traditional magnetic brake offers. 4.SIMULATE THE EXPERIENCE ON THE REAL WATERWAY R01 creates a rowing experience with more realistic and smooth feelings by means of the ultra-smooth belt driving system which enables you to feel like rowing outdoors. 5.BURN FAT EFFICIENTLY With full body of muscle masses worked simultaneously, rowing can burn up more than 600 calories per hour within a tolerable intensity. As compared to other single muscle group of fitness equipments, R01 won't cause sports injuries under the same intensity.
Supertex uses natural materials, health care, scientific and eco-technology to create new value for the products and launched their own brand in equestrian supplies. Besides displaying a full range products in the factory show room, Supertex also take part in equestrian trade show in Germany for international marketing and promotions. Different from the equestrian products on the market, most of them are not functional and featured. Supertex uses the moisture-absorbing and quick-drying knitted fabrics that have won the quality awards and the recycled fabric made from plastic bottles. The breeches are created with environmental protection, fashion, performance and features. By adding elastic material and designed by internationally renowned designers, it is the perfect engineering and creative presentation. It is not only environmentally friendly and innovative, but also provides customers with the best choices for fashionable clothing and equestrian sports.
Considering swim sport become a popular safer sport for the elderly. Pacific Max Pro, the swimming goggles is specially designed for the elderly. The related products: Pacific & Pacific Junior (adult and Junior), won the 24th prize had been well received, therefore, it come to Pacific Max Pro with features as below: 1. UltraView: with wide vision to 170° and 35 mm enlarge lens size in height, Pacific Max Pro provide the maximum vision for swimmers 2. UltraAnti-FOG: with embedded anti-fog lens, the Pacific Max Pro retains clarity vision for extra longer. 3. UltraFIT: focused on fitting comfortable, the Pacific Max Pro is designed with ergonomic 3D large gasket to lower the pressure to eye and strong structure with environmental friendly material TPR to implant injection on the lens 4. UltraFAST: the easy-adjusted buckle design provide the friendly usage, the swimmer could quickly adjust the strap length with push buckle. Taiwan Patent: M545621. European Patent: No 003827997-0001.
(1)The K1211 Nevegal2 is an all-new Enduro racing and Trail riding tire, developed with professionals at the world level. The Nevegal2 is characterized by superior flat resistance and braking control on the ground. (2)Superior flat resistance – The new ATC casing uses Kenda’s proprietary lightweight material K-Armor to increase puncture resistance by 174% over traditional aramid breakers. (3)Responsive ride - EN-DTC dual tread rubber balances wear and grip, letting the knobs do the work of control and braking on the ground. (4)Easy going – The new design and material offers 50% less rolling resistance than the original Nevegal. (5)With KENDA worldwide distributor strategy, KENDA K1211 Nevegal2 Pro will be promoted to these main markets – Taiwan, China,Asia,Australia,New Zealand,USA and European countries. (6)With multiple marketing channels, KENDA K1211 Nevegal2 Pro available in various sizes ranging, full line will be completed for consumers around the world starting in 2018.
Merida’s all-new MISSION CX is a Design & Innovation Award 2019 winner. It combines thoroughbred cyclocross racing genes with a long list of features that make it a sophisticated “all-round” bike. While this bike presents a UCI-certified frame for cyclocross race, MISSION CX can be also dressed up for day-to-day commuting with plenty of unique features as follows: Merida CF3 carbon frame with carbon dropouts: ‘Nano Matrix’ for extra impact resistance, Tapered head tube and 142x12 mm rear through axle provide stiffness and steering precision. ‘Smart Entry’ Internal cable routing, removable seat stay bridge and mudguard mounts. All MISSION CX features a full carbon tapered fork with a 12 mm bolt through axle. The bolt through improves stiffness for the axle, whilst the tapered carbon steerer increases vertical stiffness, providing very precise steering and enhanced confidence in corners.
Developed to meet the demands of the top professional road racers who win WorldTour races on Giant bikes. Re-engineered with Giant’s AeroSystem Shaping technology, which means that every tube shape and angle is optimized for minimal drag, the Advanced SL-grade composite frame is ultra-stiff and superlight. And its new disc-brake technology is integrated with the frameset, including flat-mount calipers and thru-axles for optimal wheel stiffness and braking performance on the road. - Advanced SL-grade composite, integrated seatmast, and disc-brake integration for the ultimate balance of light weight, stiffness and control - AeroSystem shaping provides the ultimate aerodynamic performance at every yaw angle. Superior engineering and design deliver class-leading frame stiffness for unmatched handling and efficiency in an aero race bike. Advanced SL-grade composite uses Giant’s highest performance materials and manufacturingprocesses for outstanding frameset weight.
DIZO M8碳纖維公路車,隸屬於高雄碳纖維大廠明安國際所製造,是極少數將自行車產線100%完全設置在台灣的企業,產品所使用的原料是全球知名碳纖維原料供應商TORAY及TOHO的碳纖維絲,並搭配明安自製的樹脂配方製作碳纖維預浸布,從車架成型,組裝,都是在台灣完成。 車架運用電腦輔助設計系統(CAE)計算模擬,開發最佳力學結構設計,進而由集團模具中心設計製作最佳化製程模具,經由分工完整的20人研發工程團隊,從製圖、模具設計、高功能性輕薄強纖維材料的組合搭配、多樣製程工法運用、到部分自動化的生產線製造合乎ISO規範強度與安全性的自行車。 DIZO自行車一路堅持台灣製造與台灣品質,整合集團內複合材料與開發應用研究團隊的優勢,並搭配專業林園車隊選手實際騎乘測試反饋,車架採用了下管整合式走線設計與後三角減震流線設計,不僅使整體外觀更加簡潔美觀,走線順暢度也大大提升騎乘者操控與制動效能。 M8的研發、設計、測試、塗裝,都是公司各部門同心協力、各司其職,不假手他人。將目標設為高階款爬坡車,除了使用市面極少且高剛性的T1100碳纖材質,並針對在性能、剛性、操控上做出全面提升,目標將M8設定為市面爬坡車款中的王者。
K576A Kongur is specially designed for UTV/SXS vehicles; you’ll feel how the tire provides great grip and handling performance even driving in the bad condition road. Kongur is promoted in the countries where’re famous for UTV/SXS models. 1.The wide tread and the shoulder knob extends to the sidewall provide better handling and grip while riding; the flat profile design increase the stability while cornering. 2.Kongur was built by radial casing, so it also provides extra comfort to the riders. 3.Kongur was produced by non-aromatic oil compound and it could reduce the air pollution during manufacturing. This tire also meets the request from European Union – an environmental friendly product!
KMC has redefined the chain technology limit through innovating chain structure and has introduced an unrivalled the eBike series chain. KMC increased strength chain life to withstand the rigours of e-Bike systems. The eBike series chain has 20% upgraded strength to cope with extreme drivetrain energy transfer and to avoid premature chain elongation. KMC combines Triple-X Durability and Bushing with the highest Pin Power, X Bridge and Chamfering Design, Anti-rust coating, to provide the best chains with superior transmission efficiency (rigidity) and durability for e-bike driven. KMC develop a series of e-bike-compatible sprockets which perfectly adapt the eBike chains. The sprocket gear teeth and chain seat angles situate the chain roller for efficient motor system power transmission and enhanced chain life. KMC also offers a unique guarantee that KMC’s e101 chain paired with KMC’s 3mm sprockets can be over 10,000km mileage.
RCE Black Box is one and only battery monitoring device with bluetooth connectivity in the market. Using Bluetooth to send all the data to your mobile devices with one second refresh rate once your mobile devices has internet connection it will upload all the data history to the cloud. Black Box not only detects voltage, current and temperature, moreover it has some additional feature: anti-theft mode, static-current detection and cut-off mode. It can go with lead-acid battery or lithium iron battery. It is easy to be installed on the negative pole. There are many battery monitoring devices in the market however none of them has the ability to cut off the battery. When you switch the Black Box to anti-theft mode, all the on-board electronic works once start up the engine, will turn the Black Box to cut-off mode. When switch to cut-off mode it ensure the battery stays at the minimum electricity consumption. It can prevent the dead battery when park the vehicle for long period.
Retro brand new Naked J-bubu Experience the power and performance but with eco-friendly idle stop system to reduce carbon emission. With all Led lights, front and rear disc brakes, dual rear shock and many high-end equipment, the new Naked J-bubu is a well-designed scooter that proudly rounds out PGO's product line. Adopt 4V Robust oil cooling engine with SCES technology with new generation injection system to make Air-Fuel Ratio perfectly. The engine also equips NASA’s leading technology to increase the performance and lifespan. With MMI (Man-Machine Interface) LCD speedometer, it shows time, mileage, fuel level, rpm, and Ecu information. Rider can grasp all situation of scooter to enjoy the fun of riding.
No matter what field do we engage in, we all need new blood to fresh the market. So ALIGN R&D Team has been working on this issue and finally brings out T-REX 300X RTF. T-REX 300X is easy for beginner to get started, its light and tiny only 525mm wingspan & 418g w/o battery. It comes out of RTF version with ALIGN A10 radio & MiniGRS FBL system, the only thing to do is unbox then fly to help solving the potential assembly and adjustment problem. T-REX 300X is utilized with perfect design, DFC rotorhead, low CG with direct flight response; intensive body with embedded material & carbon fiber plate; the beautiful red anodizing creates highly pleasing aesthetics; enlarge the aluminum tailboom improves overall rigidity & anti-torsion. Based on 300MX motor paired with DS450 & DS455 servos supplies superior efficiency, high power output, extreme torque, and low current, low temperature while flying 3D. Thus T-REX 300X is longer a toy but is mature design of excellence just like T-REX 700X.
No matter what field do we engage in, we all need new blood to fresh the market. So ALIGN R&D Team has been working on this issue and finally brings out T-REX 300X RTF. T-REX 300X is easy for beginner to get started, its light and tiny only 525mm wingspan & 418g w/o battery. It comes out of RTF version with ALIGN A10 radio & MiniGRS FBL system, the only thing to do is unbox then fly to help solving the potential assembly and adjustment problem. T-REX 300X is utilized with perfect design, DFC rotorhead, low CG with direct flight response; intensive body with embedded material & carbon fiber plate; the beautiful red anodizing creates highly pleasing aesthetics; enlarge the aluminum tailboom improves overall rigidity & anti-torsion. Based on 300MX motor paired with DS450 & DS455 servos supplies superior efficiency, high power output, extreme torque, and low current, low temperature while flying 3D. Thus T-REX 300X is longer a toy but is mature design of excellence just like T-REX 700X.
(1)Two embedded media modules make monitor display independently. There is a built-in media board that support plug and play functionality. (2)The display can be readable under sunlight with the brightness of 700 nits (3)Aspect ratio of monitor is 16:3 with resolution of 1920X360. (4)Used in the central area of the carriage to enhance the passenger information deliver. (5)High reliability: This display has such high-profile specifications including over 50,000 hours in MTBF and passed rigorous thermo and vibration tests. (6)LWO Company has obtained more than 20 global patent approvals related to dual-sides display which will strengthen the competitive advantages. (7)This display can be seen as the terminal device to IoT solutions. Display will not be a monitor but a platform can execute complex works for smart transportation system, like passenger flow analysis, emergency services, environment monitoring, etc.
(1)Two embedded media modules make monitor display independently. There is a built-in media board that support plug and play functionality. (2)The display can be readable under sunlight with the brightness of 700 nits (3)Aspect ratio of monitor is 16:3 with resolution of 1920X360. (4)Used in the central area of the carriage to enhance the passenger information deliver. (5)High reliability: This display has such high-profile specifications including over 50,000 hours in MTBF and passed rigorous thermo and vibration tests. (6)LWO Company has obtained more than 20 global patent approvals related to dual-sides display which will strengthen the competitive advantages. (7)This display can be seen as the terminal device to IoT solutions. Display will not be a monitor but a platform can execute complex works for smart transportation system, like passenger flow analysis, emergency services, environment monitoring, etc.
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