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CHIMEI leverages CHIMEI Group resources including the technology from CHIMEI hospital and launches the new air-purifier product. When it comes to launching new products, CHIMEI always sticks to the commitment of high performance /price ratio, in line with the philosophy of “high quality products with superior value but affordable price”. This new air-purifier is no exception. On par with the quality of international brands, CHIMEI new air-purifier is the first one can detect PM 2.5 and odor among all the air-purifiers made by domestic brands. CHIMEI adopts DC motors in this air-purifier, which saves power by 50% than similar products do in the market. And CHIMEI new air-purifier is certificated in power saving and MIT by the government.
About NEXGEN Mediatech Inc.
CHIMEI brand was added to the Group. The B2C business was developed for globalized operations through Nexgen Mediatech Inc., a company 100% owned by Chi Mei Corporation, and has registered in more than 70 countries worldwide. As for the brand positioning strategy, CHIMEI has remained committed to maintaining a high price-performance ratio, in line with the brand philosophy of providing “fine but inexpensive products.” This philosophy is embodied in the design of all CHIMEI products. Besides such flagship products as LCD/LED TV, LED luminaries and Home appliances, the B2C consumer products and social welfare services available under the CHIMEI brand include frozen foods, coffee, hospitals, museums, creative cultural items, and eco-friendly products. Known for the distinguished image of happy brand, CHIMEI has become an upscale brand and also a leading Superior Brand in Taiwan, gaining the largest market and mind share domestically in just a few years since launching its own brand.
Contact info
Tel:02-82271133#2110
Fax:02-82271498
Email:coco_chiu@mail.nexgen.com.tw
Fax:02-82271498
Email:dewey_tu@mail.nexgen.com.tw