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Taipei, March 22, 2023 – The embedded world trade fair for embedded systems took place in Nuremberg from 14 to 16 March. Among the exhibitors were the Taiwan Excellence award-winning companies and their latest products. The Taiwan Excellence initiative, launched by the Taiwanese Ministry of Economic Affairs, annually awards the most innovative products in Taiwan and promotes the award-winning brands or companies of the products worldwide. Overall, the stand impressed with its innovative technologies. There was also an appealing offer for culture enthusiasts.
Passion for cutting-edge technology – What unites Taiwan and Germany
In Mr. Ching-Ting Hung’s opening speech, Taipei's representative in Germany, Ching-Ting Hung, emphasized Taiwan's position in 4th place in the Economic Freedom Index 2023, as one of the leading chip manufacturers as well as a hotspot for technology. Not least because of the same passion for cutting-edge technology, Germany is one of Taiwan's most important trading partners, he said. With his speech and the presentations of the representatives of the companies Advantech, EverFocus, Lanner as well as Z-COM, Taiwan Excellence declared its booth at embedded world 2023 officially open to the public.
Life-saving and smart end-to-end technologies took centre stage
Digitalisation requires more and more technologies that make better, faster and simpler communication feasible and, above all, visualisable. Among the highlights in this field, three Taiwan Excellence Awarded brands showcase their innovative technology and latest products:
● The Smarter AI Mirror from EverFocus Electronics Corp detects pedestrians and cyclists in blind spots. It then warns the driver with acoustic and visual signals and can thus save lives.
● The SI-624-AI industrial AI computer from IBASE is designed for AIoT applications in automation, smart retail and education and enables institutions to connect and communicate with their audiences online via high-quality live video or AI analytics content.
● WiseChip's miniature near-eye display module combines microlens, microdisplay and OLED encapsulation technologies and is ideal for outdoor or high light intensity environments. The product displays live data while cycling or other outdoor sporting activities, such as heart rate, temperature and humidity.
Reminiscing about childhood over bubble tea
Playing memory at an embedded systems fair? Why not? That's precisely what visitors did at the Taiwan Excellence booth, which created a buzz of excitement and fun. In addition, culture vultures and those with a sweet tooth could enjoy Taiwan's famous bubble tea at regular happy hours. Coffee lovers could enjoy all kinds of variations at the coffee bar around the clock. The Taiwan Excellence Pavilion offered visitors a relaxing environment to get to know Taiwanese culture and take a little rest from their busy day at the fair.
Taiwan’s Information and Communications Technology (ICT) industry has held a leading position in the global market and is renowned for its resilience. The Bureau of Foreign Trade (BOFT) and the Taiwan External Trade Development Council (TAITRA), have been at the forefront of global economic and trade cooperation with Taiwanese enterprises to assist in the deployment of Taiwanese information technology to the world. With events like the embedded world, Taiwan aims to intensify its partnership with European partners in the ICT sector through award-winning products and brands.
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