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Let's take a look back at the impressive moments of the Concert Program and Pavilion Exhibition Space on Walking Street - Hoan Kiem Lake.

On May 27th, 2023, the Taiwan Excellence Pavilion Exhibition took place successfully with the participation of a large number of visitors on Hoan Kiem Lake Walking Street. The booth displayed products that had been awarded Taiwan Excellence awards with the criteria "Research and Development"; "Design"; "Quality"; "Marketing". The show was co-organized by BOFT, MOEA, and TAITRA.

The exhibition space was impressive with various products from famous brands of Taiwan Excellence, bustling with the participation of visitors to experience and visit. With the theme "Smart Living", Taiwan Excellence displayed a total of 23 consumer electronics and convenience products from 10 Taiwanese brands including Johnson's Treadmill; Aver's camera; Aromase Shampoo; BenQ Material's acne patch; Color stickers from Hopex; ASUS Watches; Maktar's Qubii Recording and Storage Device; swimming goggles and swim cap from SAEKO; Household products from FECA; Technological products of IPEVO.

Mr. Tseng, Hsien- Chao - Head of Economic Department - Taipei Economic and Cultural Office in Vietnam shared: "Taiwan Excellence is very hopeful and honored to return to Hanoi capital after Covid-19. Today, we hold the Taiwan Excellence concert at the Hanoi Opera House, taking this opportunity to express the sincerity of Taiwanese businesses. We look forward to promoting Taiwan Excellence award winning products to Vietnamese people through music, cultural and entertainment activities.”

As part of this cultural exchange activities series, the Taiwan Excellence Concert held at the Hanoi Opera House also received great attention from the public. The program was performed by artists from the Vietnam National Symphony Orchestra, under the leadership of conductor Honna Tetsuji. The concert was also broadcasted live to the Walking Street area and was well received by the audiences.

Through this program, Taiwan Excellence wishes to share our spirit with Vietnam, "to encounter Vietnam with Passionate Expertise - gặp gỡ Việt Nam với niềm đam mê và sự chuyên nghiệp". At the same time, we aim to promote the innovation value of Taiwan Excellence products as well as enhance the brand image and awareness of Taiwan Excellence among Vietnamese consumers.